LONDON - April 3rd, 2006: Ojom GmbH, a leading creator and global publisher of mobile entertainment, announced the launch of Shaun of the DeadTM for mobile phones. Based on the hit cult movie of the same name, Shaun of the Dead pits players against an onslaught of zombies and un-dead scum set inside the confines of the Winchester Pub.
Rogue Pictures' Shaun of the Dead became a cult hit immediately after its film debut in 2004, as it deftly combining a romantic comedy with the zombie horror genre. It has also received several accolades, including Best Horror Film (from the Saturn Awards) and the Peter Sellers Award for Comedy (from the Evening Standard British Film Awards).
The mobile game preserves the look, feel, excitement, and quirky humor of the movie. Players find themselves defending the pub from a first-person perspective, battling droves of zombies with weapons and household objects including a shotgun, cricket bat, and vinyl LPs from a record collection. Players race against the clock to finish off the assailants and save their friends.
Shaun of the Dead fits into the casual gaming profile and has been specifically designed to allow gamers to defeat the zombies with one hand.
"Shaun of the Dead was a very successful cult film. We feel that we have crafted an equally successful mobile game," said Jason Boatman, director of sales and marketing, Ojom GmbH. "We've given casual gamers something fresh and quirky - a humorous, instantly recognizable and tongue-in-cheek game to enjoy."
"Ojom's Shaun of the Dead mobile game is a perfect example of how creative minds can synthesize great big-screen entertainment into compelling small-screen entertainment. In the current mobile market, we think games are a great way for consumers to enjoy our content on their handsets," said Jeremy Laws, senior vice president of Universal Mobile Entertainment.
Shaun of the Dead will be available to customers of all major wireless carriers in Europe beginning in April. For more information, visit the Ojom website at www.ojom.com.
About Shaun of the Dead
Shaun of the Dead, a "rom zom com" (romantic zombie comedy) directed by Edgar Wright, follows the bloody funny adventures of underachiever Shaun (Simon Pegg) and his best mate Ed (Nick Frost) as they cope with a zombie invasion of North London and attempt to rescue Shaun's girlfriend Liz (Kate Ashfield) and his Mum, Barbara (Penelope Wilton). It's going to be one hell of a weekend.
Ojom GmbH, part of the VeriSign, Inc. family, is a leading publisher of mobile entertainment. Ojom offers an exceptionally diverse portfolio of premium, innovative, branded content to mobile operators, virtual retailers, and handset manufacturers worldwide. As the premier mobile entertainment publisher within VeriSign's Digital Content Services Unit, Ojom's publishing and development services enable service providers to generate revenue while providing an entertaining consumer experience. Ojom has published titles in more than 50 countries, through major mobile operators and leading consumer content portals, as well as directly to top handset manufacturers.
About NBC Universal
NBC Universal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric and 20%-owned by Vivendi Universal.
For more information, contact:
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+44 20 7851 4890
Ojom Media Relations:
+49 30 695 38 278
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