Sennari's Award Winning PrizePlay™Proves to Be Mobile Game of Choice with over 200,000 games played in first 3 months
Winning Real Prizes On Mobile Phones Takes the UK by Storm as Thousands Play Games
FOR IMMEDIATE RELEASE
SAN FRANCISCO & LONDON - May 10th - - An
acre of the Moon, gift certificates to Virgin® Megastores and
a tours of football grounds, are just a few prizes that
Vodafone and T-Mobile users in the UK are winning just by
playing Sennari's new PrizePlay mobile games. First released
in the UK five months ago, the mobile game collection has
reached a download milestone; surpassing 200,000 games played
with over 20,000,000 Bling points, awarded to date.
Mobile users who play one of the many titles available -
PrizePlay Monopoly, PrizePlay Star Trek, PrizePlay Snakes and
Ladders, PrizePlay Triple Towers Solitaire, PrizePlay
Goldenballs, PrizePlay Mahjong, PrizePlay Poker: Six Card
Battle -have a chance to win prize points, called 'Bling',
which can then be used to electronically purchase a variety
of items from the PrizePlay prizing catalogue.
All PrizePlay games give players the ability to win their
choice of thousands of prizes, including ringtones, cinema
tickets, electronic goods, laser games, charity donations and
much more. Prizes are redeemed right from the game on the
phone or via the web at www.prizeplay.com.
PrizePlay games are pay per play, just like a real world
arcade. Each download purchase on T-Mobile includes ten free
plays, after which players buy buckets of tokens, via their
phone bill, that can be used in any PrizePlay game, similar
to a traditional video arcade.
Each PrizePlay game shares the same account information so
that tokens purchased in one game can be used to play any
PrizePlay game. Bling accrued in any PrizePlay game is also
accrued in the same account making it easier to win bigger
prizes even faster.
Note to editors: PrizePlay-loaded phones are available for
play and review. Please contact Vijay Chattha at 415-305-6041
or vijay@vscconsulting.com for
more details.
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About Sennari
Sennari offers the first mobile customer relationship
management (mCRM) platform that helps carriers and content
providers know their customers. Sennari's services are
designed to increase loyalty and revenue potential by
enabling all forms of consumer relationships within mobile
content applications, including real-time events, customer
interaction, friend based referral programs, opt-in marketing
and SMS campaigns. For more information, visit www.sennari.com.