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SEGA® SELECT ROCKPOOL GAMES AS THEIR DEVELOPMENT PARTNER FOR MOBILE

Rockpool Games today announced the signing of a multi game contract with SEGA® Europe Ltd. to develop games for the launch of it's key brands in the mobile gaming space.

FOR IMMEDIATE RELEASE

-- 8th November 2006 --

SEGA® SELECT ROCKPOOL GAMES AS THEIR DEVELOPMENT PARTNER FOR MOBILE

Manchester, United Kingdom - 8th November 2006 - Rockpool Games today announced the signing of a multi game contract with SEGA® Europe Ltd. to develop games for the launch of it's key brands in the mobile gaming space.

The historic deal partners the Europe's leading independent mobile games developer with one of the most-famous name in Video Games. The development programme includes some of SEGA's most-famous brands.

The appointment by SEGA signifies the next step in the evolution of Rockpool Games and demonstrates the level of trust bestowed in the firm by the industry's biggest players. This is further demonstrated as, alongside their development responsibilities, Rockpool will also handle QA, Porting and Certification for SEGA's other developments.

Rockpool's Managing Director, Paul Gouge commented, "We're very proud to have been selected by such a phenomenal company as SEGA and we're excited to be a key part of their further advance into Mobile. SEGA brands are the part of this history of the gaming industry and we're delighted that they chose Rockpool as the developer most capable of delivering their objectives".

SEGA UK's Managing Director, Alan Pritchard added, "The expansion to mobile is a key strategic move by SEGA and we selected a company that can deliver games that are worthy of such massive brands. The team at Rockpool are the best-in-the-business and we have no doubt that they'll help us mirror our success in the console world to the mobile platform."

For further information please contact:

Simon Jones, Peppermint M Ltd

Tel: +44 (0) 7889 162939,

Email: simon.jones@peppermintm.co.uk

Lynn Daniel, SEGA Europe Ltd.

Tel: +44 (0) 20 8996 4551

Email: DanielL@soe.sega.co.uk

This release was issued by PEPPERMINT M, a marketing company specialising in the mobile entertainment, toy, video games and licensing sectors.

For more information see: www.peppermintm.co.uk

-- About Rockpool Games --

Rockpool is one of Europe's leading developers of games for wireless devices. Amongst the largest and longest-established independent studios, Rockpool is one of the few able to offer a full solution including Development, QA, Porting and Certification. It has a proven track-record of delivering the highest-profile brands for the largest publishers.

-- About SEGA® Europe Ltd --

SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. The SEGA® Europe Ltd. Web site is located at www.sega-europe.com

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