LOS ANGELES – September 4, 2008 – On the heels of its successful 2008 season, Championship Gaming Series ™ (CGS) today announced the appointment of Scot Rubin as vice president of marketing for the league. Long active within the video games industry, Rubin has spent the past 13 years building communities and monetizing interactive programming related to video game and sports content and was one of the earliest pioneers in the webcasting space when he created the world's first daily talk show about video games.
Reporting directly to Chief Operating Officer Geoff Stevens, Rubin will serve as a key member of the league’s executive team, managing global strategy, development, execution and ongoing oversight of league marketing. Rubin will help design and execute integrated marketing programs that include advertising, promotions, public relations, event marketing, online initiatives and sponsorship support at a worldwide level.
Rubin joins CGS from All Games Productions, where as founder, he provided consulting and production services to a variety of companies including CNET’s GameSpot, MTV’s GameTrailers, XFX, David Perry, Pop Cap Games, Wilshire Conferences, E for All Expo, and Hewlett Packard.
Previously, Rubin served as a consultant for Comcast to develop the video game TV channel G4. Rubin’s production team was instrumental in building the network’s prototype that was ultimately leveraged to secure $150 million in startup funding. Once the channel launched, Rubin served as VP of Program Development, Internet, and IT before settling in as the VP of Editorial. Rubin also created and hosted a weekly interactive talk show and various specials while at G4. Early in his career, Rubin launched All Games Network, the world's first interactive network for gamers, which was later acquired by Pseudo Programming in NYC, where he served as VP of games and sports programming and oversaw development for dozens of hours of live and on-demand programming each week. Rubin also served as executive producer of the NFL Quarterback Club Channel, a joint venture with the NFL QB CLUB to create lifestyle programming around the NFL’s biggest stars.
About Championship Gaming Series
Headquartered in Los Angeles, the Championship Gaming Series™ (CGS) is the only worldwide professional video gaming league. Launched in 2007 as a joint venture among BSkyB, DIRECTV and STAR, CGS features teams of the world's best gamers from North America, Latin America, the United Kingdom, Europe, the Middle East, Asia and Australia. The league distributes entertainment content to more than 450 million households via DIRECTV in North America and Latin America, G4 in the United States, BSkyB in the UK, and STAR in Asia and Australia. CGS sponsors include Mountain Dew, Creative, Xbox 360 and Dell. For more information, visit thecgs.com.
Championship Gaming Series