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Runes of Magic

Pre-paid cards launched in the States courtesy of PlaySpan.

SAN FRANCISCO and SANTA CLARA, Calif. - November 16, 2009 - Frogster America, Inc. and PlaySpan, the global leader in monetization solutions for online games, virtual worlds, and social networks, today announced that Runes of Magic pre-paid branded game cards are now available at 7-Eleven stores nationwide. PlaySpan’s Ultimate Game Card, enables players to purchase Diamonds, the virtual currency for Runes of Magic. In addition, the millions of Runes of Magic fans can purchase Diamonds online in the PlaySpan Marketplace at: www.playspan.com.

With more than 7,800 7-Eleven stores in the United States, players of Runes of Magic will have even more options to pay for items to enhance their experience. The Runes of Magic game cards available in 7-Eleven and Target combined with Ultimate Game Card’s extensive distribution increases the number of retail locations to over 46,000.

“With the number of locations to purchase pre-paid cards for our in-game currency, Diamonds, growing rapidly, we’re achieving our goal of making it easy to participate and take advantage of the paid enhancements Runes of Magic offers,” said Lars Koschin, CEO of Frogster America, Inc. “7-Eleven is core to our player demographic, and it’s now easy to pick up your Ultimate Game Card while grabbing your Big Gulp or Slurpee.”

“Frogster has a fast growing game, and we’re the best partner for popular free-to-play titles like Runes of Magic that require national distribution and availability for their in-game currencies,” said Eric Hartness, Chief Marketing Officer of PlaySpan. “The PlaySpan Marketplace and Ultimate Game Card will enable many more gamers to easily pay and experience the premium content Runes of Magic provides.”

Runes of Magic Game Cards come in $10 and $25 increments and can be used in the game’s Diamond shop to purchase mounts or in-game enhancements. Frogster continues to look for additional ways to support the community with alternative payment methods, survey credits, and other opportunities that open up the game’s paid enhancements to the free user base.

About Runes of Magic

Runes of Magic is an award-winning fantasy based MMORPG setting a new standard for feature rich free-to-play titles. With more than two million registrations, and thousands of new players joining every day, Runes of Magic has already established itself as a popular and compelling "must play" MMORPG since its launch in March of this year. Runes of Magic players create versatile duel class characters and upgrade them with rich, dynamic and truly unique customization features in an ever evolving world.

About PlaySpan

PlaySpan™ is the global leader in monetization solutions for over 1,000 online games, virtual worlds, and social networks. PlaySpan's patent-pending in-game digital goods commerce and micropayment platform enables game publishers and developers to generate new revenues, acquire new users, and extend the loyalty of existing users.

PlaySpan also offers global payment solutions through its subsidiary PayByCash® with 85 payment methods in 180 countries. The ULTIMATE GAME CARD® is used by consumers to pay for 300 multiplayer games and around 700 games on popular social networking sites. It is available in about 45,000 retail locations across North America and growing rapidly worldwide.

For more information about PlaySpan, visit: http://corp.playspan.com

About Frogster America, Inc.

Frogster America, Inc., was founded in 2008 to bring high-quality online games to the North American market. As a wholly owned subsidiary of the Frogster Interactive Pictures AG, a Berlin based listed publisher of online computer games, Frogster America is located in San Francisco, and focused on the operation and marketing of MMO games that appeal to a global audience. With Runes of Magic, released on March 19, 2009, the company is well positioned for success with a rapidly growing community and strong initial title on which to establish its market presence. For more information, please visit: www.frogster-america.com

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Sean Kauppinen

Frogster America, Inc.


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GamesIndustry International


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