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Power Challenge Welcomes Peter Levin to Board of Directors

Sports and Media Veteran to Advise on North American Development

Menlo Park, California and Stockholm, Sweden - January 15, 2008 - Power Challenge, creator of the popular international browser-based games Power Soccer and ManagerZone, has appointed Peter Levin, industry veteran and founder and co-owner of the Arena Football League's Chicago Rush, to its Board of Directors.

Levin joins the board to help Power Challenge with business development in the North American market, focusing on distribution via media and sports organizations. Levin's wealth of knowledge and extensive network affords critical insights into sports, technology, marketing and entertainment. His broad business background will be a welcome addition for advising on future partnerships, alliances and growth strategies. Among other accomplishments, he successfully led Lynx Technologies to invest in such companies as Applied Semantics, Gamespy Industries and Ask.com, each of which was later acquired by substantial market leaders.

"We are thrilled to have an industry expert such as Peter Levin joining our Board," said Johan Christenson, CEO of Power Challenge. "His experience in sports and media will be important in maintaining and expanding our current goals and visions for the North American marketplace. Peter will be invaluable in developing relationships and opportunities in sports and entertainment, both of which are key markets for us. Power Challenge has the potential to be an industry leader and the addition of Peter to our team is a giant step in that direction."

"I am very eager to start working with Johan and his staff to help Power Challenge achieve its current and future ambitions," said Peter Levin. Levin currently holds a number of positions outside of Power Challenge. He is founder and co-owner of the 2006 world champion Chicago Rush of the Arena Football League, partner in Palisades Baseball, which owns and operates two Minor League Baseball franchises, and also sits on a number of boards of directors within the digital media and entertainment industries, including Sulake, Inc. (Habbo), Double Fusion and Razz.com. Additionally he sits on the steering committee of the East West Sports Summit.

About Power Challenge

Power Challenge is the leading sports games provider on the Web and supported by Benchmark Capital and Balderton Capital investment firms. With two games currently available and more on the way, Power Challenge is adding thousands of users to a growing community of sports and games enthusiasts. Power Challenge provides both action and management games where users play against their friends or fellow users, creating dedicated communities of fans playing together across the virtual world. Power Challenge has three development studios in Sweden, Menlo Park, California, and opening offices in New York. For more information, visit www.powerchallenge.com or www.managerzone.com.


Jeff Palumbo

TAP Interactive for Power Challenge

(919) 806-4208


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