Player X and Universal Studios team up for this summer's Miami Vice blockbuster
Mobile content publisher and distributor Player X has signed
with Universal Studios Consumer Products Group to bring Miami
Vice, the official mobile game based on the upcoming crime
drama Miami Vice, and additional exclusive content to more
than 450 million mobile worldwide subscribers.
Written and directed by Michael Mann (Heat, Collateral) Miami
Vice stars Colin Farrell (S.W.A.T., The New World) and
Academy Award® winner Jamie Foxx (Ray, Jarhead) as undercover
detectives James "Sonny" Crockett and Ricardo Tubbs. Miami
Vice comes to theaters July 28, 2006.
Player X will publish and distribute the mobile game, as well
as produce exclusive mobile audio and graphics from the film.
Player X has a distribution network of more than 70 global
operators in Europe, Asia and the Americas with a potential
reach of more than 450 million people.
"Player X is the new cool kid on the block in the world of
mobile publishing. They've totally embraced Miami Vice from
our first discussion about it, and that passion has
translated into a fantastic mobile game that's a blast to
play," said Jeremy Laws, senior vice president, Universal
Mobile Entertainment.
"Player X's mobile expertise will augment the Miami Vice
brand and take the movie content to mobile phone users all
over the world," said Tony Pearce, Player X CEO.
The news follows Player X's recent publication of the
exclusive mobile game of Oscar®-winning film Wallace &
Gromit - Curse of the Were-Rabbit and the company's recent
deals with legendary UK games publisher Codemasters and TV
format-owner FremantleMedia.
For more information, please contact paul.munford@playerx.com or +44 (0) 7970
673695
About Player X
Player X publishes and distributes wireless entertainment
content through global operators, retailers, internet portals
and handset manufacturers.
Since its formation in 2004, Player X has already
successfully published leading games, video and mobile
entertainment content onto the largest mobile operators in
the industry and rapidly achieved levels of distribution in
the key territories around the world.
About Miami Vice
The cocaine cowboys of the '80s are gone, but Miami's
Casablanca allure, the undercover cops and the attitudes of
Michael Mann's culturally influential television series have
been enhanced by time in the feature film version of Miami
Vice.
Ricardo Tubbs (Foxx) is urbane and dead smart. He lives with
Bronx-born intel analyst Trudy, played by British actress
Naomie Harris (28 Days Later, upcoming Pirates of the
Caribbean II and III), as they work undercover transporting
drug loads into South Florida to identify a group responsible
for three murders.
Sonny Crockett (Farrell) [to the untrained eye, his
presentation may seem unorthodox, but procedurally he is
sound] is charismatic and flirtatious until - while
undercover working with the supplier of the South Florida
group - he gets romantically entangled with Isabella, the
Chinese-Cuban wife of an arms and drugs trafficker. Isabella
is played by the Chinese actress Gong Li (Raise the Red
Lantern, Memoirs of a Geisha).
The best undercover identity is oneself with the volume
turned up and restraint unplugged. The intensity of this case
pushes Crockett and Tubbs out onto the edge where identity
and fabrication become blurred, where cop and player become
one-especially for Crockett in his romance with Isabella and
for Tubbs in the provocation of an assault on those he
loves.
Miami Vice stars Colin Farrell, Jamie Foxx, Gong Li, Naomie
Harris and Ciarán Hinds and is written and directed by
Michael Mann, who also produces along with Pieter Jan Brugge;
Anthony Yerkovich serves as executive producer.