FOR IMMEDIATE RELEASE:
London, 26 October 2005 - Player One Limited, leading global publisher of games and content for mobile phones, are delighted to announce the launch of their latest mobile game, Darren Clarke's Matchplay Golf.
Darren Clarke is one of the world's finest Matchplay golfers and a key part of Europe's victorious Ryder Cup team last year. He is also the only European to have won a World Championship event, famously beating Tiger Woods at the Accenture World Matchplay. Darren's larger than life personality both on and off the course make him a firm favourite with fans worldwide, who enjoy his down to earth approach to life and colourful dress sense
Darren, himself, is in no doubt about what Matchplay means to him..'For me Matchplay golf is the most exciting form of the game. Whether you are playing for yourself or your team, as in the Ryder Cup, it tests all your skills- you have to put up with immense pressure on all areas of your game if you are to be successful
Being the first Matchplay golf game, Darren Clarke's Matchplay golf has a number of unique features and distinct game modes. The practice mode is where players can hone their driving and putting skills before stepping out onto the course to take on allcomers! The Matchplay mode sees you play as Darren - you need all your skill to beat your opponents in a classic head to head game. If you want to play for hard cash then the Skins mode is for you, where each hole won is cash in the bank! Traditionalists will enjoy the Stableford and Strokeplay modes allowing you to compete against the course and opponents in an 18 hole shoot-out. In all modes you can play multiplayer with up to 4 players - 3 of which could be CPU players.
Pete Russell, Managing Director for Player One, commented: "Darren Clarke is the quintessential Matchplay golfer and has been extremely successful...We fully expect him to have another successful year ahead of him, especially with the Ryder Cup upon us again in 2006. We are delighted to be launching a mobile game fully endorsed by Darren."
"Darren Clarke Golf" is just one of a range of high quality licensed titles set for release this year. Future releases include "Ronnie O'Sullivan Snooker", Jenson Button Racing, "Young Bond - Silverfin" and "World Pool Championship (3D)", featuring world class players including Earl 'The Pearl' Strickland.
Notes to editors:
About Player One Limited
Player One Ltd is a leading global mobile content provider and games publisher, leveraging World renowned sports and entertainment IP. Formed in 1999, the company has grown its stable of properties across a range of applications and platforms including Java and BREW and holds a rapidly expanding library of high quality sports and entertainment brand licenses content featuring some of the strongest brands in sport.
Recent successes include the acclaimed mobile phone games, "Steve Davis Snooker", "Pokermillion", "Michael Vaughan's International Cricket", "Manchester United's 6-a-side Soccer", Freddie Flintoff cricket and "The Grand National". Player One's titles are produced by some of the most respected developers from the console and wireless gaming industry including Bafta Award winners Distinctive Development and Morpheme.
Pete Russell, Managing Director, Player One Ltd, +44(0)20 7 591 7725, email@example.com
Player One - Licence Partners
IFPL, Manchester United, International Cricket Council, Pokermillion, Frankie Dettori, Michael Vaughan, Freddie Flintoff, Pat Cash, Steve Davis, British & Irish Lions, Jenson Button, Mike Tyson, Davis Cup, Young Bond, Darren Clarke, Ronnie O'Sullivan.
For further information, handsets and game demos:
Nick Goodmaker/Lucy Plosker @ The Promotions Factory -
Tel: +44 (0)20 7 580 6200
Mobile: +44 (0)7971 184 247 / +44 (0)7966 191 379
Fax: +44 (0)20 7 580 6558