Pan Vision expands into the Baltics

Pan Vision, the Nordic distribution and publishing company, has announced that it will distribute videogames to the Baltic region from December onwards.

The countries covered by the new arrangement will be Estonia, Latvia and Lithuania, and the company has been working in Estonia since May in order to gain a better understanding of the local markets.

Pan Vision has previously worked with major software and hardware partners in the Nordic region, including Activision, Microsoft, THQ, Take-Two and Vivendi, and Marko Pulkinnen, marketing director at Pan Vision Finland is looking for swift success.

"We now have a very strong team and are lifting off the ground, targeting exclusive partnerships with major vendors, as well as taking initial contact with key retailers. We have an aggressive approach and aim to be market leaders in the Baltics by next Christmas."