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NBA 06 Creates A New Standard For High-Flying Hoops Action On PlayStation®2

All-New Basketball Franchise to Introduce Exciting New Features Including Action-Packed Showtime Gameplay and Story-Driven Career Mode

FOR IMMEDIATE RELEASE

FOSTER CITY, Calif., April 25, 2005 Sony Computer Entertainment America Inc. announced today the launch of NBA 06 , appearing exclusively this Fall for the PlayStation®2 computer entertainment system. The title introduces a number of feature firsts, including a behind-the-scenes, all-inclusive story mode and an entirely new game design where a player's talents on the court dictate their ability to manage teammates and even the crowd. NBA 06 delivers a comprehensive basketball experience, combining a unique cinematic career mode and action-packed mini-games with an all-access pass to the NBA's world off the court.

All-new for NBA 06 is a "Showtime Gameplay" feature that provides gamers the opportunity to achieve the delicate balance of teamwork, entertainment, and individual skills. Player skills to master include a passing system where highlight reel no-looks and alley-oops increase player attributes and raise team play. In addition, a low post gameplay feature is newly implemented, where action in the post is identified by an icon system that allows gamers to see strengths and weaknesses of various big men encountered in the league. The Showtime Gameplay system also introduces an enhanced artificial intelligence (AI) system that affects teammates and the general crowd depending on player skills. As gamers successfully execute more difficult challenges, player and team skills improve, along with crowd support.

Additionally, NBA 06 offers a new Epic mode, where gamers have the opportunity to nurture rookies straight out of the draft and build them into an all-star caliber player. In this mode, gamers step off the court and are exposed to actual events that are par for the course with being a star NBA athlete including injuries, trades, press conferences, and endorsements. Each player can take a different path to progress through the league, setting up countless ways for gamers to develop a player and experience life in the NBA.

"NBA 06 introduces a number of exciting features that make it a major improvement over NBA games of the past," said Scott Rohde, director of sports product development, Sony Computer Entertainment America. "The game has amazing new graphics and animations as well as a Showtime Gameplay mode where on-court play realistically influences team and opponent AI. For a truly immersive experience, the game also provides fans a chance to simulate the various events of life behind-the-scenes in the NBA."

NBA 06 integrates life-like player models and animations along with popular gameplay features such as Eye-Toy functionality and Online gameplay. In addition, NBA 06 will include more than 20 mini-games with classics such as "HORSE", "21", and "1-on-1" as well as a host of brand new games for players to test their skills in single player, vs., or online. The new title will also incorporate a movie-like score for the career mode and all-new original music during in-game action.

The independent Entertainment Software Rating Board (ESRB) rates NBA 06 "RP" for "Rating Pending." For more information about ESRB visit www.esrb.org.

About Sony Computer Entertainment America Inc.

Sony Computer Entertainment America Inc. continues to redefine the entertainment lifestyle with its PlayStation® and PS one game consoles, the PlayStation®2 computer entertainment system and the PSP portable entertainment system. The PlayStation 2 computer entertainment system is set to revolutionize the home entertainment market, offering the most compelling interactive content and the capability to be used as a network terminal in the coming broadband era. PSP is a new portable entertainment system that allows users to enjoy 3D games, with high-quality full-motion video, and high-fidelity stereo audio.

Recognized as the undisputed industry leader, Sony Computer Entertainment America Inc. markets the PlayStation family of products and develops, publishes, markets and distributes software for the PS one game console, the PlayStation 2 computer entertainment system and the PSP portable entertainment system for the North American market. Based in Foster City, Calif. Sony Computer Entertainment America Inc. serves as headquarters for all North American operations and is a wholly-owned subsidiary of Sony Computer Entertainment Inc.

The NBA and individual NBA member team identifications reproduced on this product are trademarks and copyrighted designs, and/or other forms of intellectual property, that are the exclusive property of NBA Properties, Inc. and the respective NBA member teams and may not be used, in whole or in part, without the written consent of NBA Properties, Inc. All rights reserved. ® 2005 NBA Properties, Inc. 989 Sports and the 989 Sports logo are registered trademarks of Sony Computer Entertainment America Inc. Developed by 989 Sports. ® 2005 Sony Computer Entertainment America Inc.

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