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Naoko Kino appointment

Joins agency ISM.

Los Angeles, December  20 th, 2010- ISM, the leading agency representing independent game developers (, announced today that it has strengthened its global representation capabilities and expertise by adding Naoko Kino to its roster of industry veterans. Naoko brings fifteen years of video game experience to ISM and will provide significant insight as ISM seeks to offer its clients even more opportunities to reach gamers worldwide and especially in the Asian markets.

Representing 11 AAA development studios for a total of more than 700 staffed developers, ISM assists creative individuals and their companies in all phases of the development process.  By employing smart, experienced, and on-location agents throughout the global marketplace, ISM expertly pairs its clients with global publishing opportunities that are complimentary in creative vision and expectation for success.

“Naoko Kino is a strategic addition for ISM,” said Francois Masciopinto, Senior Partner of ISM. “Her vast business development experience and her knowledge of the Asian video game industry make her a perfect fit as we enhance our efforts in the Japanese markets on behalf of our clients.”

Expanding ISM’s global reach delivers upon ISM’s commitment to offer its clients global representation and market experience that builds upon its foundation of focus, experience and integrity.

“This is great,” said Naoko Kino. “As the industry moves forward and evolves, it is now a necessity that the East and West meet more often, especially in terms of development. I cannot think of a better team than ISM to be on to make this happen.”

Prior to joining ISM, Naoko Kino’s 15 years in the video game industry included working as Senior Business Development for SCEI, Bandai and Konami.  Specialized in developer relations, negotiations, contracts, IPs licensing and acquisitions, Naoko has a strong network of industry operators, both on the publishing and development side.

About ISM:

Founded in 1996 with offices in Southern California, Northern California, New York, and Japan, ISM (Interactive Studio Management) is the leading agency in interactive entertainment representing the following AAA studios: Acquire Corp., Asobo Studio, Big Bang Entertainment, Darkworks Studio, Digital Extremes, Larian Studios, Nihilistic Software, n-Space, Reverge Labs, Saber Interactive & Silicon Knights. On behalf of its clients, ISM has closed over 200 publishing deals, 20 with first party publishers.  


ISM Interactive Studio Management


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