Organisers of the DigitalLife event, scheduled to take place in New York City this October, have announced that Xbox vice president Peter Moore will open the conference with a keynote address.
Moore's speech will focus on the arrival of next-generation consoles and how they will transform home entertainment, bringing gaming to consumers of all ages.
Attendees will get the chance to take a close look at Microsoft's new Xbox 360 console, slated for a worldwide launch in time for Christmas 2005.
"The future of videogames is truly based on the convergence of entertainment and technology, an area where Microsoft is a market leader," said Monica Vila, VP of event organiser Ziff Davis Media.
"We look forward to Peter's unique, comprehensive perspective on this topic."
DigitalLife will run from October 14-16 at New York's Javits Center. More information is available from the official DigitalLife website.