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Monster Jam: Urban Assault

US-wide tournament to be staged next year.

FOR IMMEDIATE RELEASE

SANTA MONICA, CA – DECEMBER 16, 2008 – Monster Jam® is proud to announce that fans will once again be able to “game their way to Vegas” in the Monster Jam: Urban Assault National Tournament, the video game equivalent of the Monster Jam World Finals. The contestants will challenge each other in a series of regional qualifiers using the Monster Jam: Urban Assault game on Wii™ for a chance to compete in Las Vegas on March 28, 2009. The contest is open to everyone ages 13 and up. To enter and for more details, please visit www.MonsterJamOnline.com/nationaltournament.

The 16 regional qualifying rounds will begin at Houston’s Reliant Stadium on January 3rd and will be followed by 15 more qualifying rounds at the top Monster Jam stadiums across the country. Each of the 16 national qualifiers will host Monster Jam: Urban Assault competitions where four contestants, picked at random from online entrants, will compete against each other on Wii™ gaming platforms in front of the packed stadiums. The eight fastest winners, out of all 16 winners, will then be flown to the Monster Jam World Finals at Las Vegas’ Sam Boyd Stadium, where they will compete against each other for the national championship.

Fans not picked to compete in the regional qualifiers also have a chance to compete. One lucky individual will be chosen at random as the wildcard entrant and will also win a trip to Las Vegas to challenge the eight regional winners in the tournament finals. To have a chance to be selected the random wildcard entrant, sign up at www.MonsterJamOnline.com/nationaltournament.

This past March, 14 year-old Jordan Rager of Loganville, GA, won the first ever Monster Jam Video Game National Tournament in Las Vegas by first qualifying at the Atlanta Georgia Dome regional qualifier. He was then awarded an expenses-paid trip to Las Vegas to compete against the other regional qualifiers at the Monster Jam World Finals. At the Las Vegas Monster Jam Finals, Jordan bested all finalists to become the inaugural Monster Jam Video Game National Champion.

The Monster Jam: Urban Assault 2009 National Tournament regional qualifier locations and dates:

January 3 - Houston, Texas – Reliant Stadium

January 10 - Atlanta, Georgia – Georgia Dome

January 10 - Anaheim, California – Angel Stadium

January 10 - San Antonio, Texas - Alamodome

January 17 - Detroit, Michigan – Ford Field

January 17 - Minneapolis, Minnesota - Metrodome

January 17 - San Diego, California – Qualcomm Stadium

January 24 - Indianapolis, Indiana – RCA Dome

January 24 - Orlando, Florida – Citrus Bowl

January 24 - Phoenix, Arizona – Chase Field

January 31 - Miami, Florida – Dolphin Stadium

January 31 - New Orleans, Louisiana - Superdome

February 21 - St. Louis, Missouri – Edward Jones Dome

February 21 - Tampa, Florida – Raymond James Stadium

February 28 - Jacksonville, Florida – Jacksonville Municipal Stadium

February 28 - Oakland, California – Oakland-Alameda County Coliseum

**March 28 – Las Vegas, NV, Monster Jam World Finals – Sam Boyd Stadium

**The Monster Jam World Finals in Las Vegas, NV will host the Monster Jam: Urban Assault National Championship.

In Monster Jam: Urban Assault, all-out destruction is taken to a whole new level by busting the traditional Monster Jam action out of the stadiums and onto city streets across the globe. Players can choose from over 27 different monster trucks, including classic Monster Jam icons like Grave Digger®, Maximum Destruction®, Monster Mutt®, El Toro Loco®, Blue Thunder® and Captain’s Curse®, as well as newer stars such as Stone Crusher™ and Backwards Bob™. The game focuses on crushing everything in your path while doing insane tricks in never before seen urban environments. Monster Jam: Urban Assault features 26 new urban tracks, 12 authentic Monster Jam stadiums, seven different game modes and 12 skill competitions, and players can challenge up to four of their friends via split-screen multiplayer.

Monster Jam: Urban Assault is available now for Wii™, PlayStation®2 computer entertainment system, PSP® (PlayStation®Portable) system, and Nintendo DS™.

Anyone interested in competing in the Monster Jam Urban Assault National Tournament should visit www.MonsterJamOnline.com/nationaltournament to sign up for a chance to be randomly selected to compete at a regional stadium qualifier. Official entry rules and more tournament details can also be found at the site.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision Publishing and its products can be found on the company's website, www.activision.com.

About Feld Motor Sports, Inc.

Feld Motor Sports, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Monster Jam®, Monster Energy® Supercross, AMA Arenacross Series, Freestyle Motocross, and IHRA® Nitro Jam®. Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment. For more information on Feld Entertainment, visit www.feldentertainment.com.

About 4Kids Entertainment

Master licensing agent for Monster Jam, 4Kids Entertainment, Inc. (NYSE: KDE), is a global organization devoted to the creation, development, production, broadcasting, distribution, licensing and manufacturing of children’s entertainment products, with U.S. headquarters in New York City, regional offices for its trading card business in San Diego, California and international offices in London and Hong Kong.

Additional information is available on the www.4kidsentertainment.com corporate Website and at the www.4kids.tv game station site.

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©2008 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. Wii and Nintendo DS are trademarks of Nintendo. © 2006 Nintendo. “PlayStation”, “PS” Family logo and “PSP” are registered trademarks of Sony Computer Entertainment Inc. Memory Stick Duo™ may be required (sold separately). All other trademarks and trade names are the properties of their respective owners.

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