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Mixamo/GamersFirst deal

Animation services to be supplied to newly formed Reloaded Productions, Inc.

FOR IMMEDIATE RELEASE                                                                                                            December 8, 2010 

SAN FRANCISCO – Dec. 8, 2010 Mixamo Inc. and GamersFirst today announced the formation of a long-term 3D animation partnership. GamersFirst selected Mixamo as an animation partner for its newly announced development arm, Reloaded Productions, Inc. GamersFirst will leverage Mixamo’s state-of-the-art, real-time animation customization and character-retargeting capabilities to develop new and upcoming MMO titles, launching in 2011.

"We are excited to have forged this critical partnership with Mixamo," says Rahul Sandil, SVP of Global Markets and PR for GamersFirst. "With Reloaded Productions, Inc. and upcoming projects under way, it is important for us to leverage a leading-edge 3D animation technology that allows our team to do more with what we have. Mixamo is able to provide the service we need without compromising quality and work with us as a true partner.”

“Mixamo always partners with leaders in the video game industry, so this is an exciting time to be working closely with GamersFirst, the leader in Free-to-Play MMO games in the Western hemisphere,” says Mixamo Co-founder and CEO, Nazim Kareemi. “Mixamo’s online feature set fits perfectly into the new internal development pipeline at GamersFirst, allowing their production teams to accomplish much more creatively and stylistically.”

For more information about Mixamo’s online, real-time features, please visit For more information about GamersFirst, please visit

About Mixamo

Mixamo Inc. is a Silicon Valley, VC-funded company founded by 3D pioneers Stefano Corazza, CTO, and Nazim Kareemi, CEO. Based on research from Stanford University’s BioMotion lab, Mixamo offers the first online 3D character animation service that provides 3D game developers the power to customize and create professional-quality character animations at unprecedented speeds. Mixamo currently employs a team of outstanding computer vision experts, 3D animators, software engineers and serial entrepreneurs from around the world.  For more information, please visit

About GamersFirst

GamersFirst is the leading Free2Play® MMO game publisher in the Western hemisphere. serves more than 30 million players in over 160 countries with offices throughout the Americas, Europe and Asia. features the hit MMOG's Hukumdar Online: Battle of Kings, Knight Online, Sword2, War Rock and 9Dragons and future hits APB Reloaded, MKZ, Victory and Taikodom: Living Universe. Read more about the company and its games at


Copyright ©2010 Mixamo™. All trademarks are property of their respective owners and used with their permission.


Reader contact:

Mixamo, Inc.

2415 3rd Street, Unit 239

San Francisco, CA 94107

(415) 255-7455, 

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