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Microsoft, Nintendo to Headline Penny Arcade Expo

Keynote to Focus on Prehistory of Xbox

Seattle, Washington - June 23, 2006 - Penny Arcade Inc today announced that exhibit space is now sold out for its upcoming Penny Arcade Expo (PAX) gaming culture fest slated to invade Washington State this August 25th-27th. On the exhibit floor PAX '06 attendees can expect to get hands on with yet-to-be-released games and products from the likes of exhibitors Microsoft, Nintendo, Nvidia, ArenaNet, America's Army, Turbine, NCSoft, Ubisoft, Mythic, Sabertooth Games, Foundation 9, Rockstar, Flying Lab, Creative Labs, The Behemoth, Garage Games and Red Octane among others. In addition to pre-release games galore on its show floor, PAX offers attendees a host of game-related conference sessions, parties, concerts and contests, including the grand-daddy of game challenges, the Omegathon.

It was also announced that Alex St. John will keynote PAX06. St. John's keynote entitled "The Prehistory of Xbox," will address the legends and anecdotal stories of the evolution to Microsoft's Xbox as experienced by the man behind the "Manhattan Project." A former Microsoft employee, whose exploits have been chronicled in books such as "Renegades of the Empire" by Michael Drummond, "Opening the Xbox" by Dean Takahashi and "Masters of Doom" by David Kushner, today St. John runs WildTangent, an online game publishing company.

"Last year's PAX was like a big party with 9,000 of your closest friends," said Penny Arcade's Robert Khoo. "It's hard to imagine, but PAX '06 is on track to be even larger and more outrageous."

About Penny Arcade Expo
Started by videogame-oriented comic strip creators Gabe and Tycho in 2004, Penny Arcade Expo (PAX) is a 3-day, round-the-clock celebration of games and game culture. It includes an exhibition floor filled with playable demos of games that won't be on shelves until next year, a conference program of game industry speakers on topics related to gaming, music concerts, game tournaments and more. For more information visit

About Penny Arcade
Equal parts online comic and commentary, Penny-Arcade ( covers videogames in a way that is genuine, insightful, and respected by the gaming community. What started as a hobby for Jerry "Tycho" Holkins and Mike "Gabe" Krahulik has, over five years, grown into an online phenomenon that serves 45 million page views a month to millions of readers worldwide. In addition to the comic strip and PAX, Penny Arcade Inc. also manages Child's Play (, a gamer-driven charity for sick kids in Children's Hospitals across the world.
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Media Note: Reporters who wish to attend PAX06 should register online now at
Michael Meyers
Michael Meyers Public Relations

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