“As a frequent cheerleader for quality children's gaming, and for better recognition for the studios and publishers who deliver on that promise, this is something of a dream come true”, said Dan Whitehead. “More kids than ever are enjoying video games, but there's been a significant lack of specialist media aimed at that audience. Taking the helm of Megaton is a chance to engage with the most passionate and opinionated young gamers and give them a voice”.
The appointment coincides with steadily increasing sales figures for Megaton's print edition, published by SkyJack Publishing, and impressive growth for the Megaton.co.uk website, which is designed and managed by Eurogamer.
“This is a really exciting time”, Whitehead continued. “The Megaton brand is established, kids are really responding to what we're doing and both magazine sales and web traffic are rising month on month. We've already got some fantastic plans for 2011, including aggressive covermounting, exclusive retail partnerships, and other high profile projects.”
Matt Yeo, SkyJack Publishing Managing Director said, “As Megaton enters its second year, it’s essential that we keep improving, refining and expanding the brand for an ever-demanding audience”, Yeo continued. “Dan’s passion and drive for quality kids’ gaming, and his ambitious plans for both the print magazine and website, will help push Megaton to even greater heights.”
For more information on Megaton contact:
About Eurogamer Network
Founded in 1999, Eurogamer Network Limited publishes the world's leading independent videogames website, Eurogamer.net, and produces local editions in eleven European countries. The company also publishes market-leading trade resource GamesIndustry.biz in English and German, as well as Megaton.co.uk, the UK's only dedicated videogames website for children. In addition to its online activities Eurogamer Network operates live shows including the Eurogamer Expo, the UK's largest gaming event, and the GamesIndustry.biz Career Fair. More information on Eurogamer Network Limited can be found at www.eurogamer.biz.
About Skyjack Publishing
Formed in 2009, SkyJack Publishing provides print-based contract publishing services for the entertainment media industry. Clients have included Cartoon Network, Egmont Magazines, 20th Century Fox, Activision, The Mirror Group, Tesco, Morrisons, Topps, Dorling Kindersley and more. The company's co-founders previously worked at Egmont Magazines for over a decade, where they created the highly successful TOXIC magazine and The Official Ben 10 Magazine.