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Masaya Matsuura

The NanaOn-Sha president on WINtA - what the inspiration was, and how it came into being

GamesIndustry.biz There's a poetry in this - that something that, creatively, rose out of a tragic event is now going to contribute to something positive - a charity that helps children.
Masaya Matsuura

I think almost all musicians describe sad or negative things in their songs, in order to encourage and uplift others, and I think this is one of those examples. Unfortunately I think it's harder for positive experiences to make good songs sometimes - sad or bad things are good motivators for creativity. But I felt very comfortable with using the WINtA track for this project.

One of the big things for me with this project is the iPhone platform - it's a very good environment to try new ideas, but it's difficult to do good business just selling Apps... so I'd given up already on making money in that way.

But if I can contribute towards making something in this environment, that will be a big experience for me. If it turns out to be a very hot, productive and lucrative environment, maybe I can sell this kind of idea...

GamesIndustry.biz On a practical level, how did the collaboration with Triangle work?
Masaya Matsuura

At the start we built the engine with an in-house team - the engine and the audio parts - and wrote the score-counting system, plus a few other bits. Then we sent them to Triangle and they started to built it onto the platform.

We had weekly Skype meetings to discuss the implementation.

GamesIndustry.biz And it was a smooth process?
Masaya Matsuura

Yes, very smooth. Because the production schedule was very busy, it's been very important to set the milestones up properly. Making good business requires a sophisticated design, of course, but it's been a good experience working with Triangle Studios - very easy to work with, and very polite.

Masaya Matsuura is president of NanaOn-Sha. Interview by Phil Elliott.

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