Level Up! and Indiatimes in a strategic alliance to present Ragnarok
May 30, 2006: Level Up Network India Pvt.
Ltd., India's first publisher of multiplayer online games,
today announced that it has entered into a strategic alliance
with indiatimes.com to present Ragnarok, one of India's most
popular massively multiplayer online role playing game
(MMORPG). Users of indiatimes.com will now be able to get
details of all Ragnarok in-game and the offline events,
participate in discussions on RagnaBoards, etc, by going on
to 'Indiatimes Gaming', the dedicated gaming microsite of
indiatimes.com.
Speaking on the alliance, AB Colayco, CEO, Level Up
International, said, "Level Up is excited to partner with
Indiatimes and the Bennett Coleman group. This alliance will
help us grow the popularity of Ragnarok among youth. The wide
user base of Indiatimes and their multi faceted strengths as
a media and marketing company provides us the right platform
to expand the popularity of Ragnarok among the youth."
Partnering with Indiatimes will enable Level Up to extend
Ragnarok's reach to larger audience - casual gamers /
non-gaming population hence enabling it expand its subscriber
base. Indiatimes subscribers can now experience the exciting
world of online gaming and build strong online gaming
communities, while socializing in the virtual world of
Ragnarok, filled with fantasy and fun.
Said Dinesh Wadhawan, Chief Executive Officer, Times internet
Ltd said, "In an endeavor to offer our subscribers the most
popular games, Indiatimes has entered in to an alliance with
Level Up, to evangelize gaming and the MMOG space starting
with Ragnarok. As a first step our gaming microsite will
feature Ragnarok and Indiatimes will promote Ragnarok to its
subscriber base with exciting special offers."
Ragnarok Online is India's first Massively Multiplayer Online
Role-Playing Game (MMORPG). Through Ragnarok, thousands of
online players interact with each other in real time, create
their own avatar, form in-game guilds, go on exciting quests
and events and most of all use this character to live an
exciting parallel life. Players can also interact with their
peers through in-game chats, meet new people online and make
new friends by building strong communities.
To find out more about Ragnarok Online go to http://www.levelupgames.co.in.
About Indiatimes
Times Internet Ltd. is the digital venture of India's largest
media and entertainment conglomerate, the Bennett Coleman
Company Ltd. One of the most respected business houses in
India, the 168-year-old group is a market driver across all
media platforms. Indiatimes.com, the flagship brand of Times
Internet Ltd., is the most popular internet and mobile value
added services destination for Indians across the globe. With
a content offering that covers travel to games, business news
to movies, astrology to music, Indiatimes.com has
successfully created multiple relationships with the global
Indian. With a community of 14 million plus registered users,
and 1.4 billion page views a month, Indiatimes.com is by far
the leading Internet portal in India.
About Level Up
Level Up, a global publisher of online games and the
extremely popular Ragnarok Online game, has its Indian
headquarters at Mumbai, and offices at Pune, Bangalore,
Chennai and Delhi. Level Up is committed to grow the MMORPG
category of online games - that allows players a chance to
play with other players from different parts of the country.
Ragnarok is India's first Massively Multiplayer Online Role
Playing Game that offers a 'super-cool' experience, in a
fantastic, parallel world. Join the Ragnarok community by
visiting www.levelupgames.co.in
For further information please contact:
Moksh Juneja
Genesis Public Relations
Tel: 022 24911783
Mob: 9322121170