L.A. Noire

NEW YORK, Mar 29, 2011 (BUSINESS WIRE) --

Rockstar Games, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), and Team Bondi Pty. Ltd. are excited to announce that  L.A. Noire  has been honored as an Official Selection at the 2011 Tribeca Film Festival. The selection marks the first time ever that a video game has been recognized by the festival.

"We're thrilled that  L.A. Noire  is being recognized by the Tribeca Film Festival in this way," said Sam Houser, Founder of Rockstar Games. "It's a real honor, and another step forward for interactive entertainment."

Rockstar Games will also present an exclusive preview of  L.A. Noire  as part of the Tribeca Talks series, taking place on April 25, 2011. The presentation will feature a live interactive screening of a case from  L.A. Noire , followed by a Q&A exploring the crossover between filmmaking and interactive entertainment. The Q&A will focus on the making of  L.A. Noire , the technology behind it, and story and action in this medium, and will be moderated by Geoff Gilmore, Tribeca Enterprises' Chief Creative Officer.

"What Rockstar and Team Bondi have accomplished with  L.A. Noire  is nothing less than groundbreaking," added Gilmore. "It's an invention of a new realm of storytelling that is part cinema, part gaming, and a whole new realm of narrative expression, interactivity, and immersion. We are poised on the edge of a new frontier."

About  L.A. Noire

Produced and developed by Rockstar Games and Team Bondi,  L.A. Noire  is a violent crime thriller that blends breathtaking action with true detective work to deliver an unprecedented interactive experience. Following the story of a young detective's rise to prominence in the LAPD,  L.A. Noire  lets players solve complex, historically-inspired crimes in a beautifully-recreated and fully-interactive rendition of 1947 Los Angeles. Interrogate witnesses, search for clues, and chase down suspects as you struggle to find the truth in a city where everyone has something to hide.  L.A. Noire  is expected to launch on both the Xbox 360 ^® video game and entertainment system from Microsoft and the PlayStation ^® 3 computer entertainment system on May 17, 2011 in North America and May 20, 2011 in Europe.

For more information, log onto  www.rockstargames.com/lanoire.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer and publisher of interactive entertainment software games for the PC, PlayStation ^® 3 and PlayStation ^® 2 computer entertainment systems, PSP ^® (PlayStation ^® Portable) system, Xbox 360 ^® video game and entertainment system from Microsoft, Wii ^TM , Nintendo DS ^TM , iPhone ^® , iPod ^® touch and iPad ^TM . The Company publishes and develops products through its wholly owned labels Rockstar Games and 2K, which publishes its titles under 2K Games, 2K Sports and 2K Play. The Company's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at  www.take2games.com.

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The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws and may be identified by words such as "anticipates," "believes," "estimates," "expects," "intends," "plans," "potential," "predicts," "projects," "seeks," "will," or words of similar meaning and include, but are not limited to, statements regarding the outlook for the Company's future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including: our dependence on key management and product development personnel, our dependence on our Grand Theft Auto products and our ability to develop other hit titles for current generation platforms, the timely release and significant market acceptance of our games, the ability to maintain acceptable pricing levels on our games, our ability to raise capital if needed and risks associated with international operations. Other important factors and information are contained in the Company's Transition Report on Form 10-KT for the five month transition period ended March 31, 2010, in the section entitled "Risk Factors," and the Company's other periodic filings with the SEC, which can be accessed at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and apply only as of the date they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.

SOURCE: Take-Two Interactive

Bruce Dugan, 212-334-6633

Bruce.Dugan@rockstargames.com

or

Take-Two Interactive Software, Inc.

Alan Lewis, 646-536-2983

Corporate Press

Alan.Lewis@take2games.com