Kung-Fu LIVE

Helsinki, Finland – February 2nd, 2011 – Epic kung-fu adventure Kung-Fu LIVE, which is available for download from PlayStation®Network, is now available at a discounted price to all PlayStation®Plus users worldwide. Ambitious martial artists and amateur ass-kickers alike will now save 20% off the regular price when subscribed to PlayStation®Plus, meaning users in North America can look for the discounted price of $11.99 USD, and just €11.25 / £8.99 in Europe. 

To kick off this promotion, the team at Virtual Air Guitar Company has zoomed in on two of the most impressive Kung-Fu LIVE players to date. In one video, ‘Kjer,’ a known extreme martial artist and YouTube sensation, maximizes his playing space in his apartment to push himself, and the game, to all new heights. In the another video, ‘Vellu,’ a Finnish high-flying martial arts tricking guru, demonstrates his skills in the game in an open training facility. Each video shows off some of the spectacular moves that able-bodied martial artists can perform for an added twist in this true, high impact, full-body motion gaming experience that’s unlike anything else. The team at Virtual Air Guitar Company have actually worked together with martial arts experts throughout the development of the game.

“The launch of the game this holiday has resulted in an avalanche of videos from around the globe, most of them funny and some of them quite incredible,” said Teemu Maki-Patola, CEO of Virtual Air Guitar Company Ltd. “Seeing people spin, flip, and almost literally fly around their living rooms and playing spaces is an incredible sight. We urge all gamers to play safely and know their own limits, but we also urge them to have a look at how some professional-level players with proper training, patience, discipline, and adequate playing space can boot up our game and kick ass in ways we had never before thought possible.”

Players interested in sharing their videos with Virtual Air Guitar Company are encouraged to email their YouTube videos to kungfuvideo@virtualairguitar.com to be considered for placement among the top ranking Kung-Fu LIVE martial-artists in the world. A select few could even be rewarded with Kung-Fu LIVE gear, including rare bandanas and signed photographs of international video game celebrity and Kung-Fu LIVE mascot ‘Sensei Oskari’ himself.  In addition to the latest trailers and off-the-wall tutorial videos, Kung-Fu LIVE’s YouTube page will feature these players from around the world showing off their best, worst, most bizarre, insane, ridiculous, and COMPLETELY crazy fighting styles.

Kung-Fu LIVE, from Helsinki–based independent game developer Virtual Air Guitar Company Ltd., transforms everyday gamers into real life kung-fu action heroes. With their advanced FreeMotion® technology, players can finally put themselves directly into the action when they download the game onto the PlayStation®3 computer entertainment system.

Kung-Fu LIVE has been published independently by Virtual Air Guitar Company Ltd., and provides a fast, fun, and action-packed experience while ushering in a new era of full-body motion gaming. Kung-Fu LIVE is available now for download on PlayStation®Network.

If you are interested in learning more about Kung-Fu LIVE, visit www.kungfulivegame.com or look for more details on the Facebook page for Virtual Air Guitar Company, and be sure to follow the game on Twitter.

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About Virtual Air Guitar Company Ltd - Headquartered in Helsinki, Finland, Virtual Air Guitar Company Ltd is an independent game developer specializing in camera-based games for PlayStation®3 system, Xbox 360 and PC. The company was founded in 2006 by new media, computer vision and virtual reality researchers to design and develop unique social games and exergames using the patented Freemotion® technology. For more information, please visit www.virtualairguitar.com

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US Media Contact:

Reverb Communications

Job J Stauffer

jstauffer@reverbinc.com

Finland Media Contact:

Virtual Air Guitar Company

Teemu Maki-Patola

teemu@virtualairguitar.com