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July Systems showcase mobile retail solutions

New services and technology on display at MEM

Mobile retail solutions provider July Systems has announced its presence at the Mobile Entertainment Market conference in London, showcasing the company's latest content retail solution and announcing new service launches.

The company has integrated its technology into the SurfKitchen On Device Portal Application, which aims to deliver a superior mobile browsing platform that enables digital content to be sent over-the-air and stored on a wide range of handsets from feature phones to smartphones, delivering fresh content with simple and intuitive menus to enhance the end-user experience and increase customer loyalty.

July Systems' integrated end-to-end mobile marketplace solutions and managed services also power the Crazyfunbabe service, which was launched in 2002 to provide targeted mobile content designed specifically for female market and addressing the interests and needs of the female consumer.

The company plans to demonstrate the integration of its technology in the marketplace, addressing the needs of mobile content providers looking to capitalise on the burgeoning mobile entertainment market and announcing the launch of several new services with partners around the globe.

The MEM conference - the official event for the Mobile Entertainment Forum - takes place in Islington, London today and tomorrow. July Systems can be found at B72 on the show floor and more information on the company's technology and services can be found by visiting www.julysystems.com.

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