Japan to get white PS3

The newly revealed 40GB PlayStation 3 will be available in Ceramic White for Japanese customers, as well as the standard black model, SCEJ has revealed.

Priced at JPY 39,980, the new model PlayStation 3 will go on sale November 11 in the region. A White DualShock 3 controller will also go on sale for JPY 5500 separately.

Earlier today, Sony Japan announced further price cuts for the 60GB and 20GB PlayStation 3 units, ahead of the busy Christmas retail period.