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IGN UK's Biggest Gaming Surprises of 2010

The biggest of all being Assassin's Creed: Brotherhood.

08/12/10 – Assassin’s Creed: Brotherhood has been named the “Biggest Gaming Surprise of 2010” in a poll of 20,000 gamers for the UK’s largest games and entertainment website, IGN.com ( http://uk.ign.com)

With IGN readers having their say on the forgotten classics of 2010, the action-adventure sequel from Ubisoft took over a quarter of votes, pushing Sega’s sci-fi shooter Vanquish into second place and THQ’s Darksiders into third.

The poll allowed readers to vote on a list of ten games chosen by the IGN UK team, recognising the games that had surprised them in 2010, titles with unexpected moments of gaming pleasure.

IGN UK’s Biggest Gaming Surprises of 2010

•       Assassin’s Creed: Brotherhood (28%)

•       Vanquish (19%)

•       Darksiders (12.5%)

•       Metroid: Other M (11%)

•       Lara Croft & The Guardian of Light (8%)

Also making the top 10 Biggest Gaming Surprises of 2010 was the iPhone smash Game Dev Story and three download-only console releases, Joe Danger, Lara Croft & The Guardian of Light and Pac-Man: Championship Edition DX.

Alex Simmons, UK Editor –in-Chief, IGN, said:

“After the IGN UK team picked their ten biggest surprises of 2010, our readers wanted to have their say, and voted in their thousands.  With so many games, formats and ways to play, it’s increasingly easy to miss some potentially classic titles, eclipsed by hyped games with massive marketing budgets.

“Assassin’s Creed: Brotherhood has taken both IGN’s experts and our readers by surprise.  We all shared a concern about its rapid development period, but it’s expertly honed and refined, with a fantastic multiplayer option.  This is an exceptionally crafted package, which deserves to feature highly on 2010 Christmas lists.”

The full rundown of IGN UK’s Biggest Surprises of 2010 is available at:



About IGN

IGN Entertainment is a leading Internet media and services provider focused on the videogame and entertainment markets. Collectively, IGN Entertainment media properties reach 3.5 million unique users in the UK, with a worldwide reach of 35 million unique users (comScore). IGN Entertainment’s network of videogame-related properties (including double GMA award winning games and film site IGN.com) provides one of the Web's most comprehensive videogame information destinations, which coupled with leading male lifestyle site AskMen, attracts one of the largest concentrated audiences of young males on the Internet.

Direct2Drive is IGN Entertainment’s digital distribution retail arm. Coupling the ease of use in download-to-own with Direct2Drive’s Download Protection, it is a popular destination for the PC and Mac gaming enthusiast.

For more information contact:

Will Guyatt, PR Manager, IGN UK 0203 077 4006

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GamesIndustry International


GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.