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Guitar Hero

Rolling Stones song pack now to be had on the iPhone.

London, UK – 25th June, 2010 – Hot on the heels of the successful release of Guitar Hero ® for iPhone and iPod touch, Activision Publishing, Inc. (Nasdaq: ATVI) announced today that ABKCO Records’ Rolling Stones song pack featuring “Gimme Shelter,” “(I Can’t Get No) Satisfaction” and “Honky Tonk Women” is now available for purchase through the in-game app.

“We are thrilled with the explosive launch of the Guitar Hero app,” said David Haddad, Chief Operating Officer for Guitar Hero. “Bringing the Guitar Hero experience to iPhone and iPod touch allows our fans to experience and interact with great music in a compelling way – anytime and anywhere. We’ve seen great support for the app and also for the exciting additional game tracks... What better way to reward our fans, than by bringing them an incredible new song pack by The Rolling Stones?”

Published by Activision and created by Guitar Hero veteran developer, Vicarious Visions, Inc., and built exclusively from the ground up for the iPhone and iPod touch, the Guitar Hero app takes full advantage of the platforms’ functionality and features all-new, innovative gameplay that will keep players rocking out as they strum, tap, slide and whammy to the hottest tracks from bands they know and love. The game also features a robust avatar customisation mode that lets players personalise their game; built-in social integration so gamers can share their scores with their friends on Facebook, check leaderboards and get updates through in-game news feeds; intuitive new mechanics that challenge fans to tap, strum and whammy their way to the top of the Rock Ranks; and the ability to download new tracks from an in-game music store; wannabe rock stars will be shredding on guitar or ripping it up on bass whenever, wherever they want.

Guitar Hero for iPhone and iPod touch is available from the App Store at http://itunes.apple.com/app/id374801345 and features Queen, Rise Against, The Rolling Stones, Vampire Weekend, Weezer and The White Stripes. Song packs are only available through the Guitar Hero app. For more information about Guitar Hero for iPhone and iPod touch, please visit GuitarHero.com.

About ABKCO

ABKCO Music and Records is one of the world's leading independent entertainment companies. It is home to critical catalog assets that include compositions and recordings by Sam Cooke, The Rolling Stones, Bobby Womack, The Animals, Herman's Hermits, Marianne Faithfull, The Kinks as well as the Cameo Parkway masters by such artists as Chubby Checker, Bobby Rydell, The Orlons, The Dovells, ? & The Mysterians, The Tymes and Dee Dee Sharp.

ABKCO's recent releases have included the soundtracks to Wes Anderson's acclaimed THE DARJEELING LIMITED and FANTASTIC MR. FOX, the director's first animated feature based on Roald Dahl's book of the same title, as well as soundtracks to PERCY JACKSON & THE OLYMPIANS: THE LIGHTNING THIEF, I LOVE YOU BETH COOPER, POST GRAD and the upcoming summer blockbuster, SCOTT PILGRIM VS. THE WORLD..

ABKCO is active on many fronts including the release of critically lauded compilations and reissues from its catalog, film and commercial placement of its master recordings and music publishing properties in all media. It is engaged in ongoing catalog research and development ensuring its continuing role as an innovator in the entertainment field.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition, rapid changes in technology, industry standards and consumer preferences, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, licensees, licensors, vendors and third-party developers, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, and the other factors identified in the risk factors section of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

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Guitar Hero and Activision are registered trademarks of Activision Publishing, Inc. All other trademarks and trade names are the properties of their respective owners. All rights reserved.

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For Information, Contact:

Mainstream Media

Frank PR

activisionpr@frankpr.it

+44 (0) 207 693 6999

Specialist Games Media

Activision UK

ukpr@activision.com

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