SAN MATEO, Calif. - April 5, 2006 - Glu Mobile, a leading creator and global publisher of mobile entertainment, today announced plans to capture and deliver the World Series of Poker® experience to the mobile phone by creating and publishing World Series of Poker Texas Hold'em and World Series of Poker Player Advisor. These are the first two products in the World Series of Poker mobile portfolio based on a multi-year, worldwide alliance between Glu and Harrah's License Company, LLC, an affiliate of Harrah's Entertainment, Inc. (NYSE: HET).
"World Series of Poker is the gold standard, and we look forward to providing fans with the most authentic experience available for the mobile phone," said Robert Nashak, chief creative officer, Glu Mobile. "By creating a complete World Series of Poker Texas Hold'em gaming experience and empowering fans with the Player Advisor, we'll deliver hours of entertainment and the most valuable poker insight anywhere."
The World Series of Poker Texas Hold'em game will offer multiple modes including singleplayer gameplay and tournament modes. Featured in the game are some of the game's best-known poker professionals with a total combined winnings of more than $10 million dollars, including four bracelet winners.
The World Series of Poker Player Advisor is a must-have companion product for the poker player seeking improved skills.
"World Series of Poker fans around the world can now experience our unique blend of thrills and excitement on their mobile phone," said Jeffrey Pollack, Commissioner of the World Series of Poker. "These products are official, authentic, and -- like our tournament -- the real deal."
World Series of Poker Texas Hold'em and World Series of Poker Player Advisor will be available to consumers on major wireless carriers around the world this fall.
For more information, visit www.glu.com
About Glu Mobile
Glu Mobile is a leading developer and global publisher of mobile entertainment. Glu's portfolio of games, ringtones, wallpapers and information applications include both original titles and entertainment based on major brands including Atari, Cartoon Network, FOX Sports Interactive, PopCap Games, Hasbro, Twentieth Century Fox and Celador International. Based in San Mateo, California with offices in London and Hong Kong, Glu is funded by top venture firms NEA, BA Venture Partners, Granite Global Ventures, Sienna Ventures and Globespan Capital Partners, and by Time Warner Investments. Consumers can find fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.
About Harrah's Entertainment
Harrah's Entertainment, Inc. R (NYSE:HET) is the world's largest provider of branded casino entertainment. Since it's beginning in Reno, Nevada, 68 years ago, Harrah's has grown through development of new properties, expansions and acquisitions. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. More information is available at www.harrahs.com and www.worldseriesofpoker.com.
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