GDC China 2010

SAN FRANCISCO — November 22, 2010, Square Enix senior vice president Hiromichi Tanaka is set to give a keynote at the third annual GDC China on building Final Fantasy XI and XIV, as the latter is poised to become the first-ever official Final Fantasy title to debut in China.  The three day event will take place December 5-7, 2010 at Shanghai International Convention Center in Shanghai, China. 

Following the recent news that leading Chinese MMO operator Shanda Games and Square Enix have announced partnership to bring Final Fantasy XIV to the region, Tanaka becomes the second keynote for the Shanghai event.  In the keynote, ' Final Fantasy XI & XIV: Developing and Operating a Cross-platform, Cross-region MMORPG', Tanaka will discuss "the managerial know-how fostered during the lifespans of Final Fantasy XI and the newly released Final Fantasy XIV, with a focus on our team’s global distribution-based development concept and RMT countermeasures."

Tanaka, one of the original members of Squaresoft (now Square Enix) when it was founded in 1983 in Japan, contributed game design to the first three seminal Final Fantasy titles on the NES/Famicom, as well as producing classic titles like Secret of Mana and Xenogears.  He went on to work as producer on Final Fantasy XI, not only establishing the overall development policy, but also contributing to design aspects of the game, such as the user interface for the popular worldwide MMO, before overseeing the just-debuted FFXIV.

The Square Enix SVP joins a packed schedule that includes earlier confirmation of Blizzard, Flagship and Cryptic alumnus Bill Roper as the other keynote speaker, plus a comprehensive line-up of talks across the event's major tracks, including Global Game Development/Outsourcing and Online Game Developer, alongside the Independent, Mobile, Social and Serious Games Summits.

Now in its third year, Game Developers Conference China offers "valuable and timely insight into the world of game development in China for an audience of both local and international developers", according to its organizers.  Overall, the December 5th-7th event provides a forum for local and international developers to explore business opportunities, expand their reach to a unique market, and discover the on-going trends emerging in this region.

GDC China's online registration ends on November 30th, and for more information about the event, please visit the official GDC China website.

For more information about the event, please visit: http://www.gdcchina.com/.

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