GC Asia 2008

GC Asia Conference (GCAC)

Suntec International Convention & Exhibition Centre Singapore

(September 18-19 September, 2008)

SINGAPORE – August 28, 2008 – Leipziger Messe International (LMI) Asia Pte Ltd, the organizer of the Games Convention Asia (GCA) and Games Convention Asia Conference (GCAC), today held a press conference led by Jorg Zeissig, Managing Director, Leipziger Messe International (LMI) Asia Pte Ltd. Zeissig was joined by the games industry representatives Allan Simonsen (Coordinator of Singapore Chapter of the International Game Developers Association (IGDA) and Co-founder and Technical Director at Boomzap), Chris Soh (President of the Singapore Gamers' Association, SGGA) and Aroon Tan (President of Games Exchange Alliance (GXA) / Managing Director and Co-founder of Interactive Digital Dreams and Magma Studios) informing about the program and highlights of this year’s GCA and GCAC. Games Convention Asia 2008, will be held 18-20 September, 2008 at the Suntec International Convention & Exhibition Centre, Singapore. This year’s theme for the convention is “Inspire Yourself”. The inaugural edition last year drew more than 70,000 public visitors and this year’s event is expected to draw even more attendees from the Asia-Pacific region, Europe and North America.

Exhibitors

LMI announced that companies representing 11 countries have already signed up to exhibit at this year’s GCA. Exhibitors have been confirmed from Vietnam, Taiwan, Thailand, Philippines, Singapore, Japan, Indonesia, Netherlands, Germany, USA, Malaysia, and China, with other countries still moving toward participation. Additionally, the Leipziger Messe International (LMI) has confirmed that attendees will see world premiere product unveilings during the show.

“Multi-cultural game development is a major theme when you are talking about a region such as the Asia-Pacific,” said Jorg Zeissig, Managing Director, LMI Asia. “With the number of international companies we are presenting, as well as some confirmed world exclusive premieres, we are confident this year’s GCA and GCAC will eclipse last year’s show in terms of knowledge exchange, and importance on a global level.”

“Games Exchange Alliance sees GCA as a key platform and partner for the regional gaming industry” said Aroon Tan, President of Games Exchange Alliance (GXA) and Managing Director/Co-Founder of Interactive Digital Dreams and Magma Studios. “After the signing of Memorandum of Understanding by different gaming industry associations in this region during last year’s GCA, we will take a significant step in this year’s GCA for the growth of regional gaming industry.”

"GCA 2008 is going to be an exciting event for local and regional gaming community" said Chris Soh, President of the Singapore Gamers' Association. "Not only that attendees will get to see the latest gaming products in Asia-Pacific, but they will also have first-hand experience on how important the video game industry is to Singapore and Asia."

Games Convention Asia Conference (GCAC)

Alongside the GCA, the GC Asia Conference is being held from 18 to 19 September. The conference is set for another successful event with top-class speakers and sponsors. In 2008, GCAC will welcome more than 50 speakers, many for the first time, including Giordana Contestabile of Popcap, Yoav Tzurya of (Exent), Jason Swearingen of Novaleaf, Theo Sanders of Razer and Henry Jenkins of MIT.

With Joonmo Kwon, CEO of Nexon Corporation and Nexon Mobile and Cevat Yerli, CEO and President of Crytek and developer of the graphical games Far Cry® and Crysis®, there will be two top-class keynote speakers at this year’s GCAC. LMI will be announcing further keynote speakers anytime soon.

"This year's GCAC pulls together a really good group of speakers covering both development and business topics, and there's some amazing keynotes by Joonmo Kwon, Cevat Yerli and others" said Allan Simonsen, Coordinator of Singapore Chapter of the International Game Developers Association (IGDA) and Co-founder and Technical Director at Boomzap. "GCAC's the biggest show for game developers across Asia to come together to learn, network and play with their peers from across the world.”

Student’s Day

For the first time, the organizers of GCAC will hold a Student’s Day on September 20th. GCAC is excited to give back to the community by providing a free of charge Student Day Special Event, featuring some of the highlights from the Games Convention Asia Conference. Gold Sponsor of the special day is DigiPen, the Institute of Technology. GCAC Student’s Day will see lectures by Joonmo Kwon, CEO of Nexon (Kart Rider, Maplestory), MIT professor Henry Jenkins, Ubisoft Singapore Technical Director Claude Langlais (Assassin's Creed), and many others inspire and educate the game developers of tomorrow.

“It's also very exciting that GCAC gives back to the community by creating the free of charge GCAC Student Day, where some of the best speakers from the show do a full day program especially tailored to aspiring students of game development", says Allan Simonsen, Coordinator of Singapore Chapter of the International Game Developers Association (IGDA) and Co-founder and Technical Director at Boomzap.

About Games Convention Asia/GC Asia Conference

Games Convention Asia (GCA) is the "Digital Media Gateway of Asia." Described as the only event in the Asia-Pacific region enabling the interactive entertainment and digital media industries to network and interact with publishers, developers, distributors and corporate clients while showcasing their latest products and services to the public, GCA serves as the platform for Asian publishers, developers and distributors to present their work on an international level. The Games Convention Asia Conference (GCAC) acts as an entryway for companies seeking to enter the Asian interactive entertainment market. GC Asia and GC Asia Conference on the internet: www.gc-asia.sg

Media Contacts:

Asia-Pacific

Red Dawn Communications

Angelika Quadt / Ian Purnomo

+65 6222 4704

press@reddawncommunications.com

GC Asia Conference on the internet:

http://www.gc-asia.sg