For immediate Release: 24th April 2006
Part of CNET Networks UK
24th April 2006. Today, CNET Networks UK launches GameSpot UK (http://www.gamespot.co.uk), an unbiased, interactive and engaging website 100% focused on games. The site, which focuses on the UK and European gaming markets, instantly becomes a leading online destination for UK gamers, providing them with content and resources on their favourite games. The UK audience will also be part of a worldwide community of 26 million GameSpot gamers who use the sites' innovative community features to contribute content and to network with other gamers.
Jill Orr, Head of Consumer Publishing at CNET Networks UK said, "It's great to bring a trusted global brand such as GameSpot to the UK. Research shows us that today's gamers are going online for the information and social networking they want - and the launch of GameSpot UK provides our readers with the GameSpot experience they already
love, with the added benefit of a UK editorial focus."
More than 1.3 million UK gamers already use the worldwide GameSpot site every month, and most importantly, UK gamers visit GameSpot more often, read more of its pages, and spend more time with it, than with any other UK gaming content site*. Now all this activity is coming to the UK. GameSpot UK has dedicated editorial and advertising teams based in London - the new site will deliver content focused around the games that British gamers want to read about, as well as provide targeted and integrated ad solutions for UK advertisers. The UK editorial team will cover:
- Gaming related news coming out of the UK and Europe.
- Previews, Features. Reviews and Interviews from the UK and European games market
- UK release dates for new games
- UK editorial within podcasts and video programmes that are part of the GameSpot package of rich media content
"The UK market is an exciting opportunity for the expansion of GameSpot", noted Vince Broady, co-founder of GameSpot & Senior Vice President of CNET Networks' Entertainment division. "In addition to the huge population of UK gamers we can better serve with our UK website, European publishers and developers are growing the global gaming market with many interesting and innovative games. Better coverage of these developments across the board is critical to our GameSpot audience, and essential to the global gaming community at large."
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- 1.378 million unique UK users access GameSpot UK each
month (comScore Media Metrix Feb 2005)
- GameSpot UK users spend an average of 42 minutes per
visit (comScore Media Metrix Feb 2005)
- GameSpot UK users consume an average of 33 pages per
visit (comScore Media Metrix Feb 2005)
About GameSpot UK
GameSpot UK is a property of CNET Networks UK, and is a leading online source for gaming information. GameSpot UK offers free access to tens of thousands of PC and video game reviews from expert editors, as well as previews of the hottest upcoming games, game downloads, video streams, guides, breaking news, and hints. As part of a global franchise, GameSpot also has one of the most active online gaming communities, which is a free, innovative social network service that makes it fun and easy for gamers to meet and interact with others who share their specific gaming interests.
About CNET Networks
CNET Networks UK is a part of CNET Networks Inc. (NASDAQ: CNET, www.cnetnetworks.com), a leading interactive publishing company headquartered in the US, with offices in 12 countries. The UK office was established in 2003 and GameSpot UK is the second launch into the UK consumer market in less than a year.. CNET Networks UK focuses on the business technology and personal technology categories through four UK-focused websites: Builder UK (www.uk.builder.com), silicon.com (www.silicon.com), ZDNet UK (www.zdnet.co.uk), and since 2005, CNET.co.uk (www.cnet.co.uk). CNET Networks UK also delivers one-to-one services through its direct marketing arm CNET Direct; and events through the European Technology Forum.