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Nicholas Lovell's blog gets a redesign; "How to Publish a Game" gets 50% discount.

London, 22nd November, 2010

To celebrate the launch of the new design of www.gamesbrief.com, and for the next two weeks only, How to Publish a Game is on sale at a massive 50% reduction.

Written by industry expert and author of the GAMES brief blog Nicholas Lovell, How to Publish a Game contains 200 pages jam-packed with practical, how-to advice on:

·         How you can identify which business model will maximise your revenue

·         How you can use the power of free to drive conversions and profits

·         How you can build enduring, profitable customer relationships through online marketing

·         Where you can find the money to make your own game

How to Publish a Game has helped developers and publishers, large and small, to shift from selling boxes to building online revenues.

Nicholas Lovell said “It’s my mission to help developers and publishers make money from games in a changing world. I give away a lot of free advice at www.gamesbrief.com, and with this sale, I want to make How to Publish a Game available to an even wider audience.”

To benefit from this special offer, visit http://www.gamesbrief.com/sale/

But hurry, the offer ends at midnight on Tuesday 7th December.

Praise for How to Publish a Game

“Packed full of solid, monetisable ‘do this next’ advice”

Tim Harrison, former head of games at Vodafone and marketing director at EA Mobile

“Well worth the price tag”

Mark Morris, Managing Director, Introversion Software


Phil Stuart, Creative Director, Preloaded

“I am looking to start up my own small games studio and found How to Publish a Game to be a worthwhile investment”

Scott Purdie, independent game developer

“A must read for anyone in the gaming industry.”

Nicolas Jacquart, CEO, Blouzar

Notes to Editors

GAMES brief is a blog about the business of games. With a focus on emerging business models, and not afraid to be controversial, GAMES brief seeks to provide insight into how the games industry reports. GAMES brief doesn’t report the news: it tells you why the news happened.

Founder Nicholas Lovell is a former investment banker and entrepreneur who now helps businesses make money from games. Consulting clients include Atari, Channel 4, Firefly, IPC Media, nDreams, Rebellion and Square Enix.


Nicholas Lovell


07900 691975 

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GamesIndustry International


GamesIndustry International is the world's leading games industry website, incorporating GamesIndustry.biz and IndustryGamers.com.