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Gamereactor UK

Nordic games magazine sets up shop in Blighty, with an iPad magazine to launch next month.

Copenhagen, December 21: The largest print games magazine (300.000 readers a month) and website in the Nordic region Gamereactor (2.000.000 uniques a month), have launched a UK branch of Gamereactor – - to bolster its multi-regional overage across mainland Europe.

Alongside daily news and features, the website includes an English version of Gamereactor’s eMagazine ( and all the latest English programs from GRTV (

Gamereactor UK is also pleased to announce that it has started producing a specially designed monthly iPad magazine, the first issue of which will be available from early January 2011.

Heading up the effort is new UK Editor in chief Gillen McAllister. McAllister, two-time Games Media Award nominee and recently nominated for videogame trade magazine MCV’s 30 under 30, who moves from Future Publishing’s best-selling games magazine Official Xbox 360 Magazine to take on the role. He’ll be joined by Assitant Editors Bengt Lemne and Petter Martensson in developing the UK site.

“I’m absolutely delighted to be kick-starting Gamereactor’s UK launch, and to be working alongside such a diverse and professional team who are passionate for both the subject matter and for the site to succeed in such a packed market,” said McAllister.

The UK branch bolsters the company’s international coverage alongside the pre-existing seven regional sites in Italy, Germany, Finland, Denmark, Sweden, Norway and Spain.

Link to the new website:

Direct link to eMagazine:


About Gamereactor Magazine

Gamereactor is a high quality free magazine about Games and Gadgets -

Electronic Entertainment. It has performed successfully in Denmark, Norway, Sweden and Finland for the last 11 years. The great success has been achieved with the uncompromising strive for perfect products including the magazine, website, Gamereactor TV, eMagazine and now iPad Magazine (both 12 times a year).

About Gamereactor International

Gamereactor was launched more than 12 years ago in Denmark by brothers Claus and Morten Reichel. Its beginning, and what still remains a central part of Gamereactor, is the free magazine that is distributed in shops selling games throughout the Nordic countries. The combined circulation of Gamereactor Magazine across Denmark, Sweden, Finland and Norway is currently 175,000 copies.

Gamereactor also has major websites in all four Nordic countries, with extensive communities and a full archive of content including news, reviews, previews, articles, and interviews. On top of that there is also Gamereactor TV (GRTV), where all the latest game trailers, as well as original shows such as exclusive interviews and reviews are posted daily.

In the past two years Gamereactor has released their Websites and eMagazines in Germany, Italy and Spain.

For press and PR enquires, Contact Gamereactor International at:

Gamereactor UK

35 Eyot House

Rouel Road



SE16 4BN

Att: Gillen McAllister

Tel: 02072375589

Mob: 07817859473



For other matters contact Head office:


Strandvejen 72, st. mf.

2900 Hellerup


Att: Morten Reichel

Tlf: +45 45 88 76 00

Mobil: +45 40 50 84 82

Fax: +45 45 88 7667




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