UK development outfit The Game Creators has secured USD 25,000 in funding from Facebook.
The fbFacebook award is described as a "no strings attached" grant and also comes with mentorships from Facebook employees and investors.
The money is for Social Arcade, an application that allows users to create their own games and customise them to give as gifts.
"Facebook started fbFund to help seed innovation among a global community of entrepreneurs and to help change the economics of starting a company," commented Elliot Schrage, vice president of communications, public policy and platform marketing at Facebook.
"By refusing to take an equity stake for our grants, we’re making it a little easier for talented entrepreneurs to maintain ownership over their ideas and focus on getting their business off the ground."
The Game Creators is one of 25 innovators receiving funding, and is now eligible for a further USD 225,000 to be awarded to five winners selected by Facebook in December.