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EVE TV LAUNCHES

The world's first Virtual World Television Station Dedicated to an MMO Goes Live

London, England and Reykjavik, Iceland - June 25th, 2007 - MMM Publishing Ltd, the producers of E-ON the official magazine for EVE Online, and CCP, one of the world's largest independent game developers and creators of EVE Online, have launched EVE TV. EVE TV is a weekly on-demand Internet TV broadcast dedicated to the virtual universe of EVE Online ( http://eve-online.tv).

EVE TV is dedicated to reporting on EVE Online's ever-growing virtual society, the very latest in-depth news, in-game skirmishes, market trends, human interest stories, exclusive interviews and game-related features in a professional and entertaining weekly production. SpiralJunkie, EVE TV's lead anchor, is a veteran of the EVE Online scene and is ably assisted by the infectious enthusiasm of StevieSG. The dynamic duo are backed up by a first-rate reporting team, FortunaFive, Fangtooth Kasumi and Beefy Fiddler, not to mention a widespread crew of in-game correspondents, all providing the latest in EVE Online news - both in and out of the game - in real time. More information on EVE TV's presenters can be found at http://eveonline.tv/aboutus.aspx.

EVE TV was originally formed to broadcast from the EVE Online Alliance PVP Tournament in 2006, during which more than 10,000 EVE fans tuned in to the live, double-weekend broadcasts. EVE TV has been transformed into a weekly news-style broadcast of life in EVE Online's ever-changing virtual world. The service is hosted through Jalipo, the first online marketplace for TV and video.

"EVE TV is the next level in ground-breaking virtual media," commented Oliver Skelding, MMM Publishing's Managing Director. "It's a world first, providing communication to a community on a scale never before seen, giving players a platform to communicate with each other beyond mere web forums and podcasting. EVE TV is focused on player-led news and events and provides unparalleled access to behind the scenes information about the game. EVE TV is designed by the players, about the players, for the players."

"EVE Online has always been testing the boundaries of online gaming with its massive online universe, so it was a natural progression that such a dynamic and active virtual world had its own TV station." said Magnus Bergsson, CMO of CCP Games. "EVE Online is a universe run by its inhabitants and as such produces epic and diverse events that need to be reported in the same way they are in real life. EVE TV is the ideal medium for such reporting as it offers independent and timely information to the players and CCP itself."

For more information about EVE TV, or to request press material or make advertising enquiries, please contact Oliver Skelding at info@eve-online.tv or telephone +44 (0)207 381 1200.

ABOUT MMM PUBLISHING LTD

MMM Publishing Ltd ( http://www.mmmpublishing.com) produces highly targeted, game-specific media, specialising in the massively multiplayer and online genres. A thriving, independent publishing company based in London, MMM is youthful, yet with more than 120 man-years of media publishing experience and an in-depth knowledge of rich-media publishing at all levels. Editorially astute and commercially aware, it has both game development and publishing experience, as well as a real understanding of the MMO genre, technologies and market. MMM Publishing Ltd produces magazines and on-demand TV shows dedicated to EVE Online and EverQuest II, with more in ongoing production.

ABOUT EVE ONLINE

Set tens of thousands of years in the future, EVE Online is a breathtaking journey to the stars, to an immersive experience filled with adventure, riches, danger and glory. Supported by a vast player-run economy, EVE offers professions to choose ranging from commodities trader to mercenary, industrial entrepreneur to pirate, mining engineer to battle fleet commander or any combination of these and much more. Your greatest asset is the starship, designed to accommodate your specific needs, skills and ambitions. Complementing its lethal arsenal are thousands of modules and components, allowing for countless customizations. From brokering business deals to waging war, you will have access to a diverse array of sophisticated tools and interfaces to forge your own destiny in EVE.

ABOUT CCP GAMES

CCP Games is an industry-leading independent developer and publisher of EVE Online, a massively-multiplayer online role-playing game. Founded in 1997 and privately held, CCP is recognized internationally as a pioneer of the single-server persistent universe architecture. EVE Online is played in nearly every country in the world with more than 200,000 players. The company is headquartered in Reykjavík, Iceland with offices in Atlanta, London and Shanghai. More information is available at http://www.ccpgames.com.

ABOUT JALIPO

Jalipo is the world's first online marketplace for TV and video content. It provides an efficient and effective way for content holders to distribute and monetise TV channels, live events and recorded video content online. By combining the latest advances in video streaming and web 2.0 technologies with a range of innovations in rights management, syndication and micro-monetisation, Jalipo transforms the internet into a secure, open market for high value rights-sensitive content. Putting media owners in complete control of their global distribution, Jalipo enables them to optimise online revenue and exposure while protecting offline rights values.

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