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ESA Foundation launches "We Are" diversity initiative

Red Bull Media House is partner on an initiative that will launch at E3 and continue into 2019

The ESA Foundation has partnered with Red Bull Media House on "We Are", a new initiative with the goal of empowering women in the games industry.

We Are originated as a "travelling photo gallery" that documented the experiences and contributions of women in the games industry in 2017. That growing gallery will now be a feature of a permanent We Are website, which will also serve as a hub for other content about women in the industry, and a point of inspiration for diverse voices seeking to make their own contributions.

"Inspiring new female voices and talent to join the video game industry begins with showcasing the legacy of women and the impact they continue to have on video games," said Anastasia Staten, executive director of the ESA Foundation, in a statement.

"Only 21 per cent of game developers are women, but their contributions to video games are immeasurable. This initiative is about showing the next generation the difference they can make and guiding them on the path to make it happen."

The We Are initiative will have a booth at E3 2018, with a full programme of talks, discussions and activities, as well as a photo exhibition, arcade and more. The schedule, which spans three days starting Tuesday June 12, will feature contributions from 343 Industries' Kiki Wolfkill, Media Molecule's Siobhan Reddy and Funomena's Robin Hunicke among many others.

The We Are booth is #823 in the South Hall of the Los Angeles Convention Center. You can fine out more information on the official website.

Once E3 is over, We Are's activities will continue throughout 2018 and into 2019, with a series of events across the US - including live panels, networking events, and fundraising events for ESA Foundation scholarships.

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Matthew Handrahan


Matthew Handrahan joined GamesIndustry in 2011, bringing long-form feature-writing experience to the team as well as a deep understanding of the video game development business. He previously spent more than five years at award-winning magazine gamesTM.