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Dubai World Game Expo 2009

Crytek to sponsor October's event.

DUBAI, United Arab Emirates – August 3, 2009 – Crytek GmbH, worlds leading independent game developer and well known for its award winning 3D-Game Technology CryEngine has recently announced its participation to sponsor the Dubai World Game Expo 2009. Taking place at the Dubai International and Convention and Exhibition Centre on the 27th and 29th October, the 2nd annual expo for digital games will focus on boosting the region as a new market for game developers and publishers, initiate different paradigms to improve current game developments and the increase on game localization.

Based in Frankfurt Germany Crytek has offices in Ukraine, Hungary, Bulgaria, South Korea and the United Kingdom. Crytek is working on the next installment of the Crysis franchise which is considered as a milestone project for being the first title to be developed for consoles an the first title built on Cry Engine3.

Commenting on their position as the Silver Sponsor of the Dubai World Game Expo, Avni Yerli, Managing Director, Crytek GmbH, said:

“Crytek is proud to sponsor this event and is always keen to support the rapidly growing game industry in the Middle East. The Dubai World Game Expo has impressed us on its initial run and for us has earned its reputation as one of the leading industry events. We firmly believe that the DWGE is a perfect ground to demonstrate our CryENGINE 3 technology.”

Outstanding feats are proof of Crytek’s excellence in game development, among Crytek’s notable game titles Far Cry and Crysis were recognized best PC game during the 2007 E3 expo and best technology at 2008 game developer’s choice awards.

About Dubai World Game Expo – DWGE

Dubai World Game Expo – DWGE is the largest annual gathering of interactive entertainment industry, focusing on B2B and public. The event comprises an expo, networking events, cosplay show, World Game Championship (WGC) in cooperation with World Cyber Game (WCG), and the Dubai World Game Summit. Expecting thousands of visitors from more than 44 countries!

Dubai World Game Summit - DWGS (October 27-29, 2009) will also be held during the DWGE and is the largest annual gathering of professional game developers, publishers, media, focusing on learning, inspiration, and networking in the MENA region. The DWGS will spotlight the local game developments and business opportunities in emerging market in the Middle East. The focus of the summit will be online games, mobile games, console games, design, audio, visual arts, animation, and education.

The DWGE 2009 is under the patronage of His Highness Sheikh Majid Bin Mohammed Bin Rashid Al Maktoum, Chairman of Dubai Culture & Arts Authority and partners with the Ministry of Culture, Youth and Community Development – Emirates Science Club, Dubai Convention Bureau, Arabian Anti Piracy Alliance, Dubai Shopping Festival, German Industry and Commerce Office (AHK), China Digital Entertainment Expo & Conference (ChinaJoy), China Game Developers Conference, Italian Video Developers Conference, Taipei Game Show, and Taipei Digital.

The show will uniquely be held in conjunction with the Dubai International Character & Licensing Fair “Character Dubai” and the both game and character show will uniquely attract trade visitors and public.

About Crytek GmbH

Crytek GmbH ("Crytek") is one of the world’s leading independent development studios for interactive entertainment with its headquarters in Frankfurt am Main (Germany) and additional studios in Kiev (Ukraine), Budapest (Hungary), Sofia (Bulgaria), Seoul (South Korea) and Nottingham (UK).

Crytek is dedicated to creating exceptionally high quality video games for the PC and next-generation consoles, powered by their proprietary cutting edge 3D-Game-Technology CryENGINE®.

Since its foundation in 1999 Crytek created the multi-award winning PC titles Far Cry®, Crysis®, awarded best PC Game of E3 2007 and Best Technology at the 2008 Game Developers Choice Awards and Crysis Warhead®, awarded Best Graphics Technology at IGN Best of 2008 Awards.

Development teams and companies interested in obtaining a commercial license for the CryENGINE® game development solution can find more information on www.cryengine3.com.

For more information please contact:

Reginald Alcala

Dubai World Game Expo 2009 (October 27-29)

Organized by INDEX Conferences & Exhibitions Organisation Est.

(a member of INDEX Holding)

Tel : +971 4 362 4717

Fax : +971 4 362 4718

E-mail : reginald.alcala@index.ae / gameexpo@index.ae

Website: www.index.ae / www.indexholding.ae

Address: Dubai Health Care City, Block B Office 203, 2nd Floor

P.O. Box: 13636, Dubai – UAE

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