FOR IMMEDIATE RELEASE
North Hollywood, Calif. - August 11, 2006 - Kids and adults alike are gathering their gags, gassing up their Toon's go-karts, and preparing their character costumes for ToonFest 2006, the first official fan fest dedicated to Disney Online's family-friendly game, Disney's Toontown Online. Thousands of fans, along with Kyle Massey of That's So Raven and the upcoming Disney Channel Original Series Cory in the House, will gather at an already sold-out event at the Walt Disney Studios on Saturday, August 26, 2006, to play Disney's Toontown Online and take part in a host of themed activities and competitions.
"We have a truly dedicated group of kids and families that play Toontown together online on a regular basis and ToonFest will give these players the chance to show off their characters and prove they're Toon enough," said Steve Parkis, vice president of Premium Products for Disney Online. "ToonFest is a great way for us to celebrate the more than 15 million Toon characters that have been created since the game launched three years ago."
Designed specifically for kids and families, Disney's Toontown Online is an award-winning massively multiplayer online game filled with nonstop play, ever-changing adventure and irreverent fun. It is a vast online world where you live life as a cartoon character. Players can create their own Toon, furnish an estate, customize a race kart, train a pet Doodle, and team up with friends to defeat the invading robot Cogs. With an arsenal of gags to add to the fun, the Toontown experience is always growing, always changing, and as wild as the imagination.
At ToonFest 2006, fans will take part in Toontastic activities and competitions throughout the day including an in-game scavenger hunt, fun carnival games such as "Pin the Tail on the Doodle," a costume parade and contest, Q&A panels with the game's developers, and a sneak peek at future game expansions and features. Fans at home will be able to participate in the in-game scavenger hunt, as well.
Disney's Toontown Online is available for download at www.Toontown.com for $9.95 per month, with longer membership packages available at reduced rates. Each membership includes six separate "Toons" so that individual family members may play as their own character. A free 3-day trial and additional information is available on the site.
About Disney Online
Disney Online ( www.disney.com) produces the number one kids' entertainment and family community destination on the World Wide Web. Launched in 1995, Disney.com is designed to reflect the vision of an "online theme park," providing an interactive gateway to all of the company's many Disney-branded Internet initiatives. Popular Disney Online places to visit include Disney Channel ( www.DisneyChannel.com), Playhouse Disney ( www.PlayhouseDisney.com), Disney Shopping ( www.disneyshopping.com), Walt Disney Parks and Resorts ( www.disneydestinations.com) Walt Disney Pictures ( www.disneypictures.com), Disney DVD & Video ( www.disneyvideos.com) and Radio Disney ( www.radiodisney.com).
Among the many magical "neighborhoods" found at www.Disney.com is the fun-filled Games area ( www.disney.com/games), which includes Disney's Toontown Online, the first 3D massively multiplayer online role playing game for kids and families, and Disney's Blast ( www.disneyblast.com), a premium subscription service for kids ages 5-9. Disney Online also produces FamilyFun.com ( www.familyfun.com), the premier online family resource for "great ideas, practical advice, and fun stuff to do" as well as Movies.com ( www.movies.com), a leading site that provides a broad array of reviews and information to help movie fans "get movie night right." Disney Online is a part of the The Walt Disney Internet Group, which provides integrated strategic and operational services for Internet, broadband, and mobile initiatives of The Walt Disney Company (NYSE: DIS).
Walt Disney Internet Group
360 Public Relations