Digital Bridges launches 2 Fast 2 Furious mobile title
Mobile game publisher and developer Digital Bridges has announced a sequel to one of its most popular titles, with movie-based racing game 2 Fast 2 Furious launching across wireless networks worldwide.
The original game, The Fast And The Furious, was downloaded over half a million times, and the sequel includes new network interactive features such as high score uploads and ghost races against friends' track times, as well as "simulated 3D" graphics for 2D handsets.
"What we are delivering with 2 Fast 2 Furious is a game which we feel hits all the right buttons in mobile gaming today," commented Digital Bridges' senior vice president of publishing and marketing, Paul Maglione; "a fantastic, proven brand franchise, great gameplay and graphics and functionality and community features that play to the strengths of internet-connected mobile phones."
"Launching the game with a high degree of visibility thanks to our wireless network partners completes the picture," he continued, "and we look forward to achieving even greater volumes than those generated by the original The Fast & The Furious title."
The game is, of course, based on Universal Studios' movie sequel 2 Fast 2 Furious, and Universal's VP of media licensing and strategy, Jeremy Laws, was on hand to comment on the launch of the title from the perspective of the franchise holder.
"Universal has been thrilled with the performance of Digital Bridgesâ mobile game based on our hit phenomenon The Fast and the Furious," he said in an official statement. "We have no doubt that their cutting-edge, networked 2 Fast 2 Furious sequel will be one of the most successful mobile applications ever."