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Dare to be Digital 2011

Game design competition launched.

The prize? Instant industry recognition and the coveted BAFTA ‘Ones to Watch’ award. Applications are now open for 2011 at

Dare to be Digital is a unique opportunity for computer games designers, programmers, digital artists and audio engineers to take their first steps towards being spotted by the industry and landing their dream job. But Dare has even more to offer…

Elaine Russell, Dare to be Digital project manager, said: “Like the hugely exciting games industry, Dare to be Digital has stepped up to meet the fast-moving changes in the industry.

“This year we’re looking for exceptional creative game development talent, as well as strong commercial ideas about how the games developed at Abertay University can be taken to market after the competition.”

She added: “Games development is changing at a break-neck pace, with digital distribution channels making self-publishing a serious opportunity for very small teams. As well as the market for mobile phone gaming, there are also tablets, netbooks, handhelds and online distribution channels for PCs and consoles.

“I encourage all applicants to think both creatively and commercially. Dare to be Digital gives students a unique crash-course in team-working and access to personal advice from leading games developers. We’re expecting a large number of applications once again.”

Intel will support Dare to be Digital 2011 as part of their Visual Adrenaline Software Developer Program ( by providing – for the third year – state-of-the-art hardware and software tools to help students develop their game prototypes.

Based at Abertay’s Centre for Excellence in Computer Games Education, the successful applicants get invaluable advice from industry mentors, as well as the opportunity to showcase their games to the public and the industry at the Dare ProtoPlay games festival in August.

This year Dare ProtoPlay comes home to Dundee, with local companies and games development community all taking part in the city’s first ever computer games festival. Games companies who want to take part should get in touch at

Applications are now open and the deadline for applications is 3 April. A panel of industry experts will select the successful teams for this year’s competition.

Visit for more details and to apply now.


For media enquiries, please contact Chris Wilson (Communications Officer) – T: 01382 308935 M: 07837 250284 E:


About Dare to be Digital:

Dare to be Digital is a video game development competition for undergraduates at universities and colleges of art, organised and run by the University of Abertay Dundee.

Teams of student programmers and artists compete in an intensive 'hot-house' development environment over the summer vacation, building fully-functioning prototypes for assessment by industry judges and a public vote at Dare ProtoPlay in August.

The three winning teams from Dare to be Digital each year become the sole nominees for the BAFTA ‘Ones to Watch’ Award.

See for more information and to apply.

About Intel:

Intel [NASDAQ: INTC], the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at and  


Chris Wilson | Communications Officer (MC)

Communications Centre | University of Abertay Dundee | DD1 1HG

T: 01382 308 935 | M: 07837 250 284 | F: 01382 308 298 |  |


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