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"BMW M3 Challenge" opens pit lane for international online contest

October 26th the light goes green on the race for great prizes – the applications period starts THIS WEEKEND!

Darmstadt, October 12th 2007 - 10TACLE STUDIOS AG and automobile manufacturer BMW today issue an invitation to officially qualify for the international "BMW M3 Challenge" online contest. The freeware game from racing specialists Blimey!Games allows up to 15 drivers per race to go head-to-head and test their skills against one another in 420 hp virtual "BMW M3 Coupés".

The official contest starts on October 26th and offers attractive prizes for the "the fastest of the fast"! In addition to an extremely powerful, new generation Dell XPSTM gamer laptop for the winner, finalists can look forward to an authentic reproduction of the "BMW Sauber F1 Team" steering wheel for PC from Intel and Logitech, as well as an autographed original racing suit from "BMW Sauber F1 Team" driver Nick Heidfeld and other valuable prizes!

The application period at www.m3-challenge.com runs until the 19th of October, after which more of 1,000 international participants will be drawn by lot from the applicant pool. Close to 100 races will determine the best driver in a shootout process with the winner moving on to the next round, where they will have to face ever more difficult conditions. Races vary from between 5 and 25 rounds in length. In an exciting finale at the beginning of January the finalists will battle it out live for the title of "M3 Challenge World Champion"!

The authentic racing feel of the "BMW M3 Challenge" is based on the international game success "GT Legends" award-winning technology, which was customized to duplicate this year's M3 model in collaboration with the BMW engineers. The car's performance, sound effects, visuals and the detailed reproduction of one of the most demanding racetracks in Europe, the Nürburgring, provide a thrilling, realistic test drive experience of the new sports car under racing conditions.

Effective immediately all those interested can find details on conditions for participation, rules and the schedule for the online challenge on the official website at www.m3-challenge.com.

Further Information:






Listed in the General Standard of the Frankfurt Stock Exchange, 10TACLE STUDIOS AG (WKN: TACL10, ISIN DE000TACL107) is one of Europe's leading independent developers and producers of high-end computer and video games. 10TACLE STUDIOS AG produces top-quality products that meet international development standards, and its product portfolio covers all relevant, high-growth segments in the games market. Currently, around 440 employees work for the Company at its headquarters in Darmstadt and the development sites in Hanover, Duisburg, London, Charleroi, Bratislava, Budapest and Singapore. 10TACLE STUDIOS AG's revenue increased in the first six month of 2007 to 19.4 million EUR (first six months 2006: 12.71 million EUR). During the same period, EBIT increased sharply to 3.37 million EUR (previous year: 2.3 million EUR).

About Blimey! Games

Blimey! Games Ltd is an international software development company headquartered in London, England, comprised of world-class programmers and artists from more than 10 different countries and 4 continents, united with the single vision of creating the most detailed and authentic simulations, and the most immersive gameplay experiences possible.

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