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Blue Sphere Games Announces Licence Agreement with DC Thomson for The Beano comic strip, “Dennis the Menace”

20th May 2005

Birmingham, UK and Dundee, UK - Blue Sphere Games Ltd., a leading developer of mobile games and content, together with DC Thomson, the UK's leading publisher of children's comics, are pleased to announce an European Licence Agreement for the creation of Dennis the Menace branded mobile phone games.

This Agreement grants a two-year, European license to Blue Sphere Games for the creation and distribution of mobile games incorporating Dennis the Menace, Gnasher and the other characters from the comic strip that appears in The Beano every week.

The Agreement will enable the exclusive distribution of mobile games involving the "Dennis the Menace" brand across Europe on mobile devices. Blue Sphere Games will develop a portfolio of games, the first of which will be available in September 2005.

Ian Downes from Start Licensing, which represents The Beano characters, commented:" We are very happy to be working with Blue Sphere Games and look forward to developing some interesting new business opportunities. It is refreshing to see how classic characters like Dennis the Menace can work so well in new media".

David Bozward, Chairman of Blue Sphere Games Ltd. says: "Dennis the Menace is one of those classic children's cartoon characters that can still resonate with an adult audience. We look forward to producing a number of engaging games based on this mischievous character."

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About Blue Sphere Games Ltd.

Blue Sphere Games ( is a mobile services software house, developing JavaTM games, content and services for the mobile industry. The company was started in early 2002 by a group of mobile professionals who have been creating mobile and JavaTM services for over eight years. Blue Sphere Games currently have a large portfolio of working JavaTM games, with several concepts in production. These games are currently successfully deployed in partnership with a number of mobile operators and service providers throughout the world ensuring profitable worldwide distribution. The company currently has offices in the UK and China. Blue Sphere Games is exhibiting at E3 in the UK State of Play Pavilion in the West Hall on Stand 2316.

About The Beano and DC Thomson

The Beano is Britain's best selling weekly comic and has been published by D.C. Thomson & Co.Limited since 1938. The Beano is the home of some of Britain's best known and loved characters such as Dennis the Menace, Gnasher and Billy Whizz. Dennis has been The Beano's cover star since 1974 and is the lead character in a highly successful licensing programme that includes companies like Chessington World of Adventures ; Delta Music plc and Pontins Holidays.

For additional information on The Beano and DC Thomson, please contact: Ian Downes, Start Licensing Ltd.

For additional information on Blue Sphere Games or this press release, please contact:

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