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BLAST! SIGNS UP CHARLOTTE'S WEB, THE CHILDREN'S FILM OF THE YEAR

Blast! Entertainment follows up on a spate of major signings by adding the massive movie licence to it's already highly successful European value PlayStation 2 range.

London - January 2007 - Blast! Entertainment Limited part of the Mastertronic Group of Companies continues to raise the bar by signing up the major movie license Charlotte's Web for PlayStation 2.

Publishers Weekly lists the book as the best-selling children's paperback of all time, selling more than 45 million copies and has been translated into 23 languages. Aside from its paperback sales, Charlotte's Web is 78th on the all-time hardback list. Bringing this all time classic to life on PS2 is Atomic Planet Entertainment Limited (APE) a video games developer based in the North of England, consisting of a management team that has over 70 years of industry experience.

The hugely anticipated film is due for release in UK cinemas in February, it's a live-action/photo real CG animated feature adaptation of E.B. White's "Charlotte's Web" starring Dakota Fanning as Fern. Heading up the all star cast is Julia Roberts lending her vocals in the lead role of Charlotte A. Cavatica, a spider and heroine of the book who goes out of her way to save Wilbur the pig's life by weaving miraculous words into her webs.

Also providing voices are Oprah Winfrey as Gussy the barn's maternal yet irreverent goose; John Cleese as Samuel the sheep; Steve Buscemi as the barn's sardonic Rat Templeton. Cedric The Entertainer will play opposite Oprah as the other Goose - Golly. Reba McEntire and Kathy Bates will voice the barn's ironic cows; Betsy and Bitsy and Thomas Haden Church will voice Brooks, one of two dimwitted crows opposite Andre Benjamin (Andre 3000) as Elwyn the other crow.

Charlotte's Web on PlayStation 2 combines all the major characters of the story and places them in the players control. This is a quick and simple game to get into that is perfect for children. Varied gameplay will include exploration and problem solving and the player with have to explore the farm to live through the infamous Charlotte's Web story.

Sean Brennan, Blast! Entertainment, commented "Signing Charlott'e Web is a major coup for us and we'll be maximising the massive publicity that will surround the film launch. This release firmly places Blast! on the map as the leading value PS2 publisher across Europe and we plan to announce further high profile signings throughout 2007."

Charlotte's Web will be released on PS2 in March 2007 throughout Europe with an RRP of £9.99/14.95, the Blast! range represents excellent value especially for kids and families with characters you know and love.

ENDS #

For Further information on the Blast! range of products www.blast-games.com

For press information contact:

Kirsty Payne - PR and Communications

Email - kirsty.payne@mastertronic.com

Tel - 0845 234 4242

Mob - 07941 694930

For sales information contact:

Peter Ball - Sales Director

Email - peter.ball@mastertronic.com

Tel - 0845 234 4242

All of the Blast! titles are available throughout Europe, the Blast! range represents excellent value especially for kids and families with characters you know and love.

Blast! Release Schedule -

Casper and the Ghostly Trio - Out Now

Babe - Out Now

Jumanji - Out Now

AMF Xtreme Bowling 2006 - Out Now

Dr.Dolittle - Out Now

Beverly Hills Cop - Out Now

Home Alone - Out Now

Captain Scarlet - Out Now

The Flintstones - Out Now

Xena Warrior Princess - Out Now

Little Britain The Video Game - 2nd February 2007

Bob the Builder - 2007

Safari Adventures Africa - 2007

An American Tail - 2007

Thomas and Friends: a day at

the races - 2007

A.T.O.M

(Alpha Teens on Machines) - 2007

Casper Scare School - 2007

Charlotte's Web - 2007

Wacky Races - 2007

Thunderbirds - 2007

Dastardly and Mutley - 2007

Paddington Bear - 2007

Top Gun - 2007

About Blast! Entertainment Limited - Blast! is the leading video game company exclusively aimed at the younger end of the kids market. We develop new content based on recognised family friendly licenses from movies, TV, classic characters and toys. Parents can be sure that our content is safe and accessible for their kids and good value for money. Kids can be sure that the games are fun and challenging for their age group.

About the Mastertronic Group Limited - Mastertronic is one of the best known electronic entertainment brands in Europe. It pioneered the European console market with its launch of the Sega Master System, invented the budget retail sector and built an international development and publishing operation under the Virgin Mastertronic label. The brand was subsequently relaunched as The Mastertronic Group Limited in 2003 by founder Frank Herman, together with Andy Payne and Garry Williams. The Group now leads the European value publishing sector through its retail brands M.A.D. (Mastertronic Added Dimension), Sold Out (the UK's largest-selling budget operation, acquired by the Group in 2004) and PC Gamer Presents, a unique quality-assured brand in association with the leading games magazine publisher Future Publishing.The Group also offers, through its wholly owned subsidiary The Producers Limited (also acquired in 2004) a 'cradle to grave' total turnkey service for physical product, from marketing through packaging and warehousing to retail and digital distribution. In addition, MAD 4 Games, a wireless channel for content delivery to mobile phones was established first quarter 2005.

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