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Atari's Test Drive Unlimited Goes Gold On PC And PlayStation(R)2 System

Atari.com Offers PC Version for Digital Download

NEW YORK, March 6, 2007 - Atari, Inc. (Nasdaq: ATAR), one of the world's most recognized brands and a third-party video game publisher, today announced that development is complete on Test Drive Unlimited for Windows and PlayStation®2 computer entertainment system with the PSP® (PlayStation®Portable) system game due for completion later this month. Test Drive Unlimited for Windows and PlayStation®2 system will ship to retail outlets nationwide starting on March 20. In an unprecedented sales move, Atari will offer consumers Test Drive Unlimited for Windows two weeks early via digital download on Atari.com beginning March 6.

Following the release of Test Drive Unlimited for Xbox 360 video game and entertainment system from Microsoft in September 2006, the title has won a host of awards and attracted a loyal fan-base to become the new benchmark for next-generation driving titles. "The three versions scheduled for release this Spring are equally as impressive in terms of presentation, technical achievement and gameplay," said Stephen Baer, Senior Product Manager, Atari, Inc., "Each gives players the chance to race some of the world's most desirable cars on the wide open tropical roads of Hawaii."

"This year Atari is placing a major emphasis on leveraging new online capabilities to connect directly with the community," said Chris Bergstresser, Senior Vice President, Atari Online Entertainment. "Offering Test Drive Unlimited for the PC to fans for digital download two weeks prior to retail launch, is part of a new online initiative for Atari to nurture our core consumers, open a dialogue and encourage our gamers to join our online community."

Developed by Eden Studios, the team behind the Xbox 360 version, Test Drive Unlimited for PC features 90 incredible cars and bikes from some of the world's most desirable brands including Ferrari, Maserati, Ducati, and many more. Requiring no monthly subscription to play, the game takes advantage of cutting-edge PC hardware, allowing it to be played in extremely high resolution that take Test Drive Unlimited's visuals to a new level. Enhancements include TrackIR support, improved effects, steering wheel support and simplified matchmaking.

Continuing to drive racing games to new boundaries, the open online multiplayer gameplay of Test Drive Unlimited for PS2 system and PSP system is an industry first. With over one thousand miles of diverse open roads, Test Drive Unlimited also delivers a seamless racing experience and a line up of 65 ultra-realistic cars from 30+ exclusive manufacturers including Lamborghini, Aston Martin, and Jaguar. Exclusive to the PlayStation®2 system and PSP system versions are the "Quick Race" instant-play mode and "Master Points", which can be earned through successful drifting and air time.

For more information on Test Drive Unlimited, visit www.testdriveunlimited.com

About Atari

New York-based Atari, Inc. (Nasdaq: ATAR) develops interactive games for all platforms and is a third-party publisher of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard-core, genre-defining franchises such as The Matrix (Enter The Matrix and The Matrix: Path of Neo) and Test Drive®; and mass-market and children's franchises such as Dragon Ball Z®. Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR-0000052573), one of the largest interactive games publisher in Europe. For more information, visit www.atari.com.

Safe Harbor Statement

With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, and GameStop; delays in product development and related product release schedules; inability to secure capital; adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent video game software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings.

The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.

® 2007, Atari, Inc. All rights reserved. ATARI, the ATARI logo, and classic Atari game titles and logos are trademarks or registered trademarks of Atari Interactive, Inc. or its affiliates.

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