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Allods Online

Launched for the Turkish market by Mail.ru Games.

Hamburg, February 2 nd, 2011

Hamburg, February 2 nd, 2011 – Mail.ru Games, one of the world’s leading providers of online games, and the studio Astrum Nival announce the release of the award winning fantasy-MMORPG “Allods Online” for the Turkish market. The title is a free-to-play game with a development budget of over 12 million Dollars. This makes it the game with the highest investment ever to be developed in Russia today. The release of the title in Turkey is planned for the first quarter of 2011. “Allods Online” has so far been released in eight languages and further releases are being prepared.

“Allods Online” is a graphical sumptuous fantasy-MMORPG that inspires not only with its unique world where the laws of nature do not apply but also with the immense depth of the game content with over 2000 quests. The players may chose among six different races and eight classes that are further developed throughout the course of the game via a multitude of abilities. In order to be able to get to otherwise inaccessible locations in the game world the player uses so called Astral Ships that can be built with the appropriate recourses. These ships can be enhanced, modified and support the player in epic PvP Battles as well as in PvE fights against almighty daemons. In this “Allods Online” incorporates team play and cooperation: One Astral Ship may be crewed with up to six players that will take on different positions and functions onboard the vessel. This will raise the effectiveness of the ship considerably.

The story of “Allods Online” takes the player into a universe in which the remnants of a once gigantic planet now drift in a sort of sub-space which is called Astral. Life is only possible on the largest fragments of the former planet. These are known as Allods. The smaller parts are extremely instable and very dangerous. But these adversities are by far not the worst threat for the players: Hordes of daemons and monsters have invaded the Astral via several portals and now the survivors of two alliances that once where enemies fight side by side for life itself.

“We are very happy to be able to make the most important game ever to be developed in Russia available to Turkish gamers” says Alexander Goldybin, CEO of Mail.ru Games. “Allods Online rises above the competition and differs greatly from other products. The innovative setting and the concept of customizable Astral Ships bring a fresh feel to the game as well as the interactive behavior of the players that is advanced via several measures”, continues Goldybin.

About Mail.Ru

Mail.Ru ( www.mail.ru) is the leading internet-portal in Russia. Mail.Ru offers over 40 different services of entertainment and communication to the global Russian community, focusing on five core offers. Mail.Ru is operating the longest running and largest Russian email service offering mailboxes of unlimited size, spam- and virus-protection, a translation-service, spell and grammar checking and several other functions. Currently over 80 million mailboxes are being actively used.

Mail.Ru Agent ( http://agent.mail.ru) is a leading instant-messages-service with over 15,5 million active users per month. It includes a free-of-charge SMS function, an email client for the mobile version, voice and video chat as well as micro blogging – all these functions are connected to the social networking service My Mir@Mail.Ru and the blog service Blogs@Mail.Ru. 

My Mir@Mail.Ru is a leading social network that offers the possibility to its over 60 million registered users to stay in contact with old friends and to find new ones. They can exchange messages, pictures, videos, music and much more and they may also run blogs together. In regard of the accessibility of external applications especially social games, Mail.Ru did pioneering work. The most popular of these applications by now have from hundreds of thousands of active users up to a million a day.

Poisk@Mail.Ru ( http://go.mail.ru) is an effective multifunctional internet search tool, incorporating search patterns for different types of information, including text, pictures and videos. The close linkage with other of Mail.Ru's products simplifies the search for people, goods and websites that are included in the offers of Catalog@Mail.Ru or part of encyclopedic articles, software and geographic locations of Maps@Mail.Ru. Over 12 million users are employing this product.

With a share in the market of over 50 percent and more than 40 different titles that address a large number of individual interests, Mail.Ru is the leading Russian vendor of online games. Internal developments like the major successes Allods Online and Drachenkrieg are also part of the portfolio as are international successful projects. Perfect World II, Herr der Ringe Online, ZT Online, Feng Yun, Jade Dynasty, Cross Fire, Loong, Battle of Immortals, Empire Craft, Neverland, Rappeltz and Silkroad Online, just to name a few.

European Publishing

In the course of the strategy of a long-term development of new markets the Mail.ru Games GmbH was founded in July 2008 in Hamburg. Starting out under the name Astrum Online Entertainment GmbH, Mail.ru Games GmbH is concentrating its efforts to offer localized versions of popular and internally developed top titles to the European customers. Meanwhile this branch has advanced to the status of European central office and is working internationally, publishing and marketing Mail.Ru-licensed product as well as own developments in the EMEA-region. In doing so Mail.ru Games GmbH has the sole responsibility for all processes of the projects including marketing, distribution, multilingual support and server-hosting.

Currently Mail.ru Games GmbH is running "Drachenkrieg" ("Legend: Legacy of the Dragons"), "Supersoccer" ("Football Territory"), "Juggernaut" as well as "TimeZero" and "Berserk Online", five own developments of Mail.Ru in seven different languages. Additionally by now licensed products like “Empire Craft” and “GodsWar Online” have been released. In 2011 the portfolio will be extended much further.

Your contact for further information:

Michael Wetzel

PR Manager

Tel.: +49 40 414342-156

Fax: +49 40 414342-499

Mobil: +49 171 6246151

Email: wetzel@corp.mail.ru

   

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