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Alienware Unveils New Aurora 7500 With Liquid Cooling And NVIDIA GeForce 7800 GTX KO ACS3

New liquid cooled Aurora 7500 offering up to 30% more thermal performance!

Athlone, Ireland - September 19th, 2005 - Alienware®, the leading manufacturer of high-performance desktop, notebook, media center, and professional systems, has introduced an enhanced version of Alienware's award-winning AuroraTM 7500 system showcasing several cutting-edge advancements. The Aurora 7500 is now available with Alienware Liquid Cooling Technology and the NVIDIA® GeForceTM 7800 GTX KO ACS3 graphics card.

Alienware Liquid Cooling Technology is also available on Alienware's Aurora 5500, Area-51 5500, and Area-51 7500 desktops, as well as MJ-12 workstations, while the GeForce 7800 GTX KO ACS3 is now available on Area-51 7500 systems.

Alienware Liquid Cooling Technology is an exclusive new innovation designed specifically to keep system components cool and running at optimum performance at all times, delivering up to a 30% improvement in thermal performance. By reducing the need for internal fans, Alienware Liquid Cooling allows systems to operate at less than 35 dB, which is just above a whisper, and also features a maintenance-free design that ensures reliable and long-lasting operation without any hassles.

The new GeForce 7800 GTX KO ACS3 increases performance levels of the standard GeForce 7800 GTX graphics card from 430MHz to 490MHz to further improve gameplay on all the latest games.

"The Aurora 7500, backed by the power of AMD® AthlonTM 64 FX-57 processors and NVIDIA SLITM graphics technology, was already a top choice of gamers," said Stefan Konopatzki, vice president of sales and marketing for Alienware. "By adding these latest incredible enhancements, the Aurora 7500 continues to push performance barriers."

AuroraTM 7500

  • Alienware Liquid Cooling Technology
  • Up to 30% improvement on thermal performance
  • NVIDIA GeForceTM 7800 GTX KO ACS3 graphics card
  • Microsoft's® XP Media Centre Edition 2005
  • Maintenance free design

Price: From £1,982 inc VAT excl delivery, also available on AlienFinance packages.

For further information please go to: http://www.alienware.co.uk/marketing

About Alienware

Alienware Ltd. manufactures high-performance computer desktop and mobile systems and leading-edge professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States and Europe. For more information, please visit www.alienware.co.uk or call 0800 279 9751 within the UK or +353 906 456 500 outside the UK.

Alienware Contacts

Jackie Seear

The Verbal PR and Marketing

Tel: 01932 864625

(+44 1932 864625 outside UK)

jackie@the-verbal.co.uk

Web: www.alienware.co.uk

Mat Bettinson

Marketing Manager UK & Ireland

Tel: 020 7258 4566

(+44 20 7258 4566 outside UK)

mat_bettinson@alienware.co.uk

Web: www.alienware.co.uk

Alienware EMEA headquarters

Alienware Limited

Unit 1 Blyry Court

Blyry Industrial Estate

Athlone, Co. Westmeath, Ireland

Tel: +353 906 456 516

Fax: +353 906 486 967

Web: www.alienware.co.uk

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