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A Trio of B-Boy Events at GameCity

Art, Dance and Game Design

25th October 2006. Leamington Spa, UK. FreeStyleGames, one of the UK's most exciting and dynamic new game development studios, today announced a hat-trick of events lined up for the imminent videogame festival - GameCity.

FreeStyleGames will hold three unique events around their innovative, BAFTA-nominated game B-Boy:

Art of the Videogame - in support of the premiere of the 'Into The Pixel' exhibition, Angel Row Gallery and CCAN are holding a discussion with some of the leading artists - including B-Boy concept artist Brian Dugan (aka Chippy), whose work 'Darkness' was selected from submissions across the globe. Angel Row Gallery, Thursday 26th at 1pm

Be B-Boy - FreeStyleGames demonstrates how they captured a dazzlingly complex set of moves and converted them to a unique gaming experience that encapsulates the excitement, music, skill and art of being a b-boy. Thursday 3pm, The Cornerhouse.

I Wanna Be a B-Boy - two workshops held in conjunction with national dance agency - Dance 4. A unique opportunity to try your hand at the latest moves, freezes and be taught by the UK's leading b-boys and championship winners at FreeStyleGames! Followed by a full-on b-boy battle. Friday 27th from 5pm at the Nottingham Arena.

Chris Lee, Commercial Director of FreeStyleGames commented, "We're really excited to be part of GameCity. It's a great opportunity for the consumer to get a closer look at how our industry works. Videogames are becoming ever more present in our lives and we are living proof that games are growing up and can combine elements of dance, art and music to great effect."

For further information on booking tickets for the FreeStyleGames events at GameCity please visit the website: www.gamecity.org

Music From B-Boy will be released on CD on 30th October 2006

For further details please contact:

Alison Beasley, Lincoln Beasley PR

T: +44 (0) 1608 645756 M: +44 (0) 7966 449130

E: Alison@lincolnbeasley.co.uk

For further details on B-Boy the game please contact Jackie Cooper PR:

Sarah Smith sarah_smith@jcpr.com 0207 208 7246

About B-Boy

B-Boy uses a dynamically controlled fighting system to help you battle the best b-boys on the planet. Over the course of an in-depth "B-Boy Life" mode, players build up a crew and battle against real-life superstar b-boys including in-game host Crazy Legs, the legendary and original b-boy, who worked closely with the development team to ensure the game's authenticity.

Players must learn, develop and master more than 800 motion captured moves as they progress from street battles to the world championships, gaining style and respect as they battle their way around the world, visiting 21 realistic venues.

Those looking for instant action can head for the arcade modes for battles against rival b-boys or multiplayer face-offs using PSP's Wireless functionality. B-Boy also allows players to create their own b-boy and upgrade and customise their breaker and, includes more than 40 licensed contemporary hip hop and classic funk tracks, mixed and scratched on the fly by in-game DJs.

B-Boy Developed by FreeStyleGames, in collaboration with Crazy Legs and DJ Hooch, B-Boy is available on PSP(PlayStation®Portable) and PlayStation®2.

More information about PlayStation products can be found at http://www.scee.com , www.yourpsp.com and www.playstation.com. or visit the Virtual Press Office at www.scee.presscentre.com.

About FreeStyleGames

FreeStyleGames is one of a new wave of groundbreaking European development studios. Founded by a highly talented and experienced team, the company is re-inventing independent development. The team's first game B-Boy, has received a Bafta nomination and three prestigious IGN Awards. FreeStyleGames employ ambitious people and encourage fun & adventurous lifestyles to deliver fresh, original & innovative console intellectual property for a new mass market audience. FreeStyleGames is based in impressive offices in the heart of Leamington Spa, UK and currently employs 35 staff.

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