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7 Studios teams with Numark, Quincy Jones for Scratch game

New music game backed by DJ manufacturer and US hip-hop producer

Developer 7 Studios is creating a new music game backed by US producer Quincy Jones III, music hardware manufacturer Numark, Genius Products and Genco Interactive.

Scratch: The Ultimate DJ will feature creative input from Jones, who's produced material for 2Pac, LL Cool J and Ice Cube, and a Scratch Deck peripheral built by Numark, scheduled for release in spring 2009.

"We are thrilled to be teaming with 7 Studios and Quincy Jones III to release a cutting-edge game that captures the vital energy of hip-hop culture," said Trevor Drinkwater, CEO of Genius Products.

"We're confident that Scratch will take interactive music gaming to the next level and excite a large and relatively untapped fan base."

No music tracks have yet been announced for the project, although the company has promised recordings from "top urban artists".

"With the recent success of music-driven videogames and the dominance of urban culture in the youth market, the potential for Scratch is endless," said Quincy Jones III, CEO of QD3 Entertainment.

"Having spent 20 years as a music producer for artists such as Tupac, LL, and Ice Cube, it is rewarding to work with 7 Studios, Genius and Genco to ensure that there is authenticity in every detail of this game."

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Matt Martin avatar
Matt Martin: Matt Martin joined GamesIndustry in 2006 and was made editor of the site in 2008. With over ten years experience in journalism, he has written for multiple trade, consumer, contract and business-to-business publications in the games, retail and technology sectors.
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