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2K Sports Announces NHL 2K7 Playable Demo Available Now on Xbox Live Marketplace

2K Sports offers gamers a test run of its top-rated hockey video game

BREAKING NEWS - SAN RAFAEL, CA - SEPTEMBER 13, 2006

In addition to debuting this week on the Xbox 360 and Xbox® video game and entertainment systems from Microsoft, NHL 2K7, the latest in the #1 rated** hockey game series, is now available as a playable Xbox 360 demo via Xbox Live® Marketplace. For the first time, gamers can download the exclusive demo to play an exhibition game of NHL 2K7 and enjoy a free preview of the finest hockey video game this year.

"2K Sports' top-rated hockey franchise has always been highly praised by gamers. With the NHL 2K7 demo now available on Marketplace, every Xbox 360 gamer will be able to test drive this year's installment and experience for themselves the best next generation NHL game on the market," said Erik Whiteford, vice president of marketing for 2K Sports. "2K Sports has earned a reputation for developing the highest rated games and NHL 2K7 continues this legacy with new features you can't get anywhere else."

NHL 2K7 is poised to continue its streak of being the top-rated hockey video game for four-straight years** by introducing a groundbreaking presentation system and all-new controls. NHL 2K7 captures the drama of hockey with Cinemotion, a new feature that combines unique camera angles, cut-scenes and orchestrated music for a more exciting and immersive gaming experience. In addition, the Pressure Control feature enhances the defensive controls by allowing players to instruct teammates to defend specific opposing players.

NHL 2K7 is now available for the Xbox 360 and Xbox® video game and entertainment systems from Microsoft. NHL 2K7 for the PlayStation®2 computer entertainment system will be available in early October, with the PlayStation®3 computer entertainment system title available this holiday season***.

For more information, log onto http://www.2ksports.com or contact:

Angella Wong

Access Communications for 2K Sports

415-844-6286

awong@accesspr.com

**According to GameRankings.com average scores of 2003-2006 hockey video games.

***This title has not yet been concept approved for the PlayStation®3 system by Sony Computer Entertainment America.

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