Fabrice Pierre-Elien has told <i>GamesIndustry.biz</i> that he sees the development of new intellectual property as crucial for the company, but that creating additional franchises can help to improve the quality of games.
Following last week's general market decline, the subsequent optimism surrounding strong retail performances in both the US and Japan have seen gaming shares fare rather better across the board.
The PS3 and Xbox 360 versions of Ubisoft's Assassin's Creed have charted in both Spain and Germany according to weekly sales data released by Media-Control GfK International
LOVEFiLM, best known for DVD rentals through companies such as AOL, Tesco and WHSmith, is to utilise its marketing resources for a first major games campaign.
Yves Guillemot, president and CEO of Ubisoft, has stated his belief that the Xbox 360 and PlayStation 3 are very close in terms of what is possible from a development perspective.
It's been a good sales week for Electronic Arts in Germany, as the company notched up half of the top ten best-selling titles in the country, according to the latest charts from Media-Control GfK International.
Ubisoft has opened its second development studio in China, initially focusing on internal outsourcing with a view to taking on online development for PC, consoles and handhelds.
Ubisoft is the latest publisher to sign up for Microsoft's Games for Windows, as it brings The Settlers: Rise of an Empire to the PC gaming initiative.
Ubisoft's GRAW team have told <i>GamesIndustry.biz</i> that the PS3 is no harder to develop for than any other new console, despite reports to the contrary.
Rather than selling its stake in mobile specialist Gameloft, Ubisoft CEO Yves Guillemot has revealed the publisher originally wanted to buy the company.
Ubisoft CEO Yves Guillemot has said that developers must give the player tools to create the games of the future, revealing that the publisher has a secret game in the works with a primary focus on user-generated content.
Electronic Arts has increased its stake in Ubisoft to 25 per cent, giving the publishing giant a full quarter of voting rights and 15.37 per cent of the company capital.