EA SPORTS Active

Press Release PROVIDED BY GAMES PRESS

GUILDFORD, UK. – November 13, 2008 – Do you find there are too few hours in the day to run a household, hold down a job and fit in a workout? Or, are you just getting bored of the same old fitness routine? EA SPORTS™, a label of Electronic Arts Inc. (NASDAQ: ERTS), today announced the development of EA SPORTS™ Active, an innovative new customizable and personalized fitness product that will get you motivated to move in the comfort of your home. EA SPORTS Active will launch exclusively for the Wii™ worldwide next spring.

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