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DeNA: We want Nintendo titles to surpass $25m a month

CEO talks targets for Nintendo mobile alliance

In a new interview DeNA's CEO Isao Moriyasu has revealed his expectations for the Nintendo deal the company recently signed, and they come in at over $25 million a month.

"We haven't talked to Nintendo about targets, but at DeNA, our best-selling game brought in 3 billion yen a month, and we want to surpass that," he told Reuters

"We want to create games that will be played by hundreds of millions of people. We want to create multiple hit games rather than aiming to succeed with just one powerful IP element."

The best-selling game he refers to is Kaito Royale. This mega-hit is based around a crime ring and has its own spin-off TV series starring model and actor Matsuzaka Tori.

DeNA and Nintendo announced the deal last month and makes Nintendo IP available for mobile development. Existing titles won't be ported but, "all Nintendo IP will be eligible for development and exploration by the alliance."

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Latest comments (4)

Christopher Bowen Editor in Chief, Gaming Bus2 years ago
Am I the only non-developer who read this and almost fainted? I don't read this as being good.
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Greg Wilcox Creator, Destroy All Fanboys! 2 years ago
Yikes. Well, I'm on the same bus with you Chris, lol... But let's see what Nintendo does and says as a response.
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Christophe Danguien games developer 2 years ago
...sounds like, they will make the games pay-to-win....Hope Nintendo will tell them to f... off and respect their fans. So far Nintendo has been one of the few guys who are respectful with DLCs ( i.e no rip-off basically ), hope this will continue with their mobile games...
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Neil Young Programmer, Rebellion Developments2 years ago
Worth remembering Nintendo specifically said they would make the games, DeNA will provide infrastructure and similar.
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