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THQ slashes sales expectations by $20m following Saints Row delay

THQ slashes sales expectations by $20m following Saints Row delay

Wed 20 Jun 2012 10:39am GMT / 6:39am EDT / 3:39am PDT
PublishingFinancial

Enter the Dominatrix will become part of full-priced game but not due this year

Struggling publisher THQ has warned that it expects a $20 million reduction in net sales for the 2013 fiscal year after deciding to delay the release of new Saint's Row content.

Enter the Dominatrix was originally planned as downloadable DLC for Saint's Row The Third, but now will be upgraded to become part of a "full-price, full-length" game to be released at a later date.

THQ's new president Jason Rubin claimed that developer Volition has been offered "more time, more resources and a broader scope for the project" which was originally due this year.

In a recent interview with GamesIndustry International Rubin admitted that "the reason that THQ is here is because Saints Row is really successful," so any delay to more content is likely to worry the investment community, already showing little faith in a company that's struggling to remain listed by the NASDAQ.

For the fiscal 2012 year THQ suffered a loss of $240 million from sales of $830 million.

10 Comments

Morville O'Driscoll Blogger & Critic

1,590 1,446 0.9
What's going to be the knock-on effect for pre-order customers? Places are already taking pre-orders for Enter the Dominatrix, and currently it's priced as an expansion pack (GMG have it for 19.99, for instance). Either they fulfil those orders, and lose money on them, or... not? I think technically, if money has changed hands, they have to make good on them, don't they?

Posted:2 years ago

#1

Rick Lopez Illustrator, Graphic Designer

1,269 942 0.7
Im glad they are taking there time to make a better game. Had fun with saints row the third. My money is theirs when the game comes out.

Posted:2 years ago

#2
Do I still get it for free because I bought the season pass?

Didn't think so.....

Posted:2 years ago

#3

Peter Dwyer Games Designer/Developer

482 293 0.6
@Morville

Money will not have gone to THQ.

Edited 2 times. Last edit by Peter Dwyer on 20th June 2012 3:40pm

Posted:2 years ago

#4

Morville O'Driscoll Blogger & Critic

1,590 1,446 0.9
Hmmm... No, I suppose you're right. The retailer would hold the money until they had receipt of the game, yes? Which means, depending upon the retailer, they'll either honour the orders so far, or cancel and refund.

Posted:2 years ago

#5

Mike Wells Writer

62 29 0.5
Surely a retailer shouldn't debit a credit card until the product is available to ship? Isn't that covered in the regs?

Posted:2 years ago

#6

Morville O'Driscoll Blogger & Critic

1,590 1,446 0.9
Digital distributors almost-to-a-man debit the card at time of purchase, not at release. I don't know why it's different to physical products, but it is.

Posted:2 years ago

#7

James Berg Games User Researcher, EA Canada

177 224 1.3
Glad they're getting time to do a full-length title. SR3 was phenomenal, looking forward to anything from that series going forward!

Posted:2 years ago

#8

Nicholas Pantazis Senior Editor, VGChartz Ltd

1,020 1,467 1.4
I really enjoyed SR3, and as with many in this topic I will happily purchase the sequel. Good luck THQ. I hope for the best.

Posted:2 years ago

#9

Alfonso Sexto Lead Tester, Ubisoft Germany

822 654 0.8
SR3 mas immature, mindless, crazy and gratuitous.

EXACTLY what I wanted from it and what makes it such a brilliant tittle (brilliant in a "raw" way) Pure fun basically.

Stay Strong THQ.

Posted:2 years ago

#10

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